Joico K-PAK Shampoo – Reconstructing Cleanser for Damaged, Weak, or Chemically Treated Hair

Joico K-PAK Shampoo is a rich, restorative cleanser formulated to repair damage, strengthen the hair structure, and remove impurities without stripping essential moisture. Powered by Joico’s signature Keratin Protein, Guajava Fruit Extract, and SmartRelease Technology, this shampoo begins the rebuilding process from the very first wash. It helps improve elasticity, enhance resilience, and protect against future damage while leaving hair clean, soft, and ready to absorb treatment benefits. Ideal for hair that has been weakened by coloring, bleaching, heat styling, or environmental stress.

How to Use the Product
Apply to wet hair, massage into a rich lather, then rinse thoroughly. Repeat if necessary. Follow with K-PAK Reconstructing Conditioner or Deep Penetrating Reconstructor.

Key Features of the Product
Strengthens and repairs damaged hair
Rebuilds and reinforces the hair structure
Gently removes impurities without stripping moisture
SmartRelease Technology continuously delivers strengthening ingredients
Improves elasticity, shine, and manageability
Ideal for color-treated, bleached, or weakened hair

Who Should Use This Product & Hair Concerns It Can Address
Perfect for clients with damaged, overprocessed, fragile, or breakage-prone hair needing intensive repair and structural strengthening. Addresses breakage, dullness, dryness, brittleness, and compromised elasticity.

Why Should You Use This Product & Benefits
K-PAK Shampoo begins the reconstruction process at the cleansing stage, helping hair become stronger, shinier, smoother, and more resilient with every wash.