Amika
Amika The Kure Repair Routine
A three-step repair routine that cleanses, conditions and treats damaged, breakage-prone hair with the current The Kure essentials.
Find Your Amika Routine by Hair Goal
Stylist-built · coordinated step by step
Products selected to work together—without the guesswork or visible image boxes.
Amika
A three-step repair routine that cleanses, conditions and treats damaged, breakage-prone hair with the current The Kure essentials.
Amika
A three-step Reset routine that clarifies the hair, conditions the lengths and completes the ritual with the pink charcoal scalp cleansing oil.
Amika
A three-step moisture routine pairing Hydro Rush shampoo and conditioner with the matching leave-in conditioner for continued hydration.
Amika
A balanced wash-day routine with Normcore shampoo and conditioner, finished with the 250 ml Soulfood nourishing mask when deeper care is wanted.
Amika
A wash-and-style routine for fine or flat hair with Big Hit shampoo, conditioner and Rising Star finishing spray.
Amika
A three-step smoothing routine with the matching 275 ml shampoo and conditioner plus Frizz-Me-Not treatment for long-lasting frizz control.
Amika
A curl-styling routine that layers defining cream and enhancing gel, with Power Hour spray for next-day refreshes.
Amika
A prep-to-finish blowout routine with The Wizard detangling primer, Brooklyn Bombshell volume spray and the Blowout Babe thermal ionic brush.
Amika
A shine-focused routine with Mirrorball conditioner, Flash instant shine mask and Superfruit Star lightweight hair oil.
Best for: A simple wash routine in one size
Choose 275 ml for regular use or 1 L where available. Each duo combines the matching shampoo and conditioner; size options live on one product page.
Best for: Building a custom wash pair
Choose the same range when you want one coordinated result, or buy individual products when only one step needs replacing.
Best for: Weekly or targeted care
Choose repair, hydration, toning, shine or frizz treatment according to your main concern; follow each product’s directions and frequency.
Best for: Detangling, moisture and heat preparation
Apply after washing and before styling. Compare The Wizard, Hydro Rush leave-in and targeted finishing creams.
Best for: Refreshing between wash days
Perk Up offers original, extended-clean, ultra oil-control and Miami Nectar options in current sizes.
Best for: Definition, hold and next-day refresh
Layer Curl Corps cream and gel on damp hair, then use Power Hour when curls need refreshing.
Best for: Body, texture and style retention
Compare mousses, blowout sprays, texture sprays and flexible or intense-hold hairsprays by desired finish.
Best for: Blowouts and large-format dispensing
Choose the Blowout Babe brush for thermal styling and the matching pump type for litre bottles or 500 ml masks.