Goldwell Elumen Wash Shampoo – Color-Preserving Cleanser for Vibrant Hair

Goldwell Elumen Wash Shampoo is a gentle, color-preserving cleanser formulated to extend the vibrancy and longevity of Elumen and Elumen Play colors. Its sulfate-free formula helps reduce fading, minimize pigment wash-out, and maintain the bright, glossy finish associated with high-chroma shades. By supporting the hair’s cuticle structure, this shampoo helps color last longer while keeping hair smooth, soft, and manageable. Suitable for all hair types and safe for daily use.

How to Use the Product
Apply to wet hair, massage into a rich lather, and rinse thoroughly. Repeat if needed. Follow with Elumen Treat or your preferred conditioner.

Key Features of the Product
Sulfate-free formula that protects vibrancy
Helps preserve color and minimize wash-out
Maintains cuticle alignment for long-lasting results
Enhances shine, softness, and smoothness
Ideal for vivid and fashion color maintenance
Suitable for all hair types and daily cleansing

Who Should Use This Product & Hair Concerns It Can Address
Ideal for anyone with Elumen or Elumen Play color, vivid shades, pastel tones, or hair that fades quickly. Suitable for clients wanting long-lasting vibrancy, shine, and color clarity.

Why Should You Use This Product & Benefits
This shampoo helps prolong the life of direct-dye color, protects the investment in professional color services, and maintains a fresh, luminous, salon-quality finish between appointments.