Joico Blonde Life Violet Shampoo + Conditioner Duo – Brass-Neutralizing Care for Cool, Bright Blondes

The Joico Blonde Life Violet Duo combines the Violet Shampoo and Violet Conditioner to deliver a complete, tone-correcting system that keeps blonde hair cool, bright, and brass-free. Formulated with Violet Pigments to neutralize unwanted yellow tones, and enriched with Tamanu & Monoi Oils plus Joico’s Bio-Advanced Peptide Complex, this duo provides gentle cleansing, targeted toning, hydration, softness, and intense shine. Ideal for blondes seeking long-lasting clarity and a salon-fresh cool tone at home.

How to Use the Product
Apply Violet Shampoo to wet hair, massage, and leave for 1–3 minutes depending on toning intensity. Rinse thoroughly. Follow with Violet Conditioner, leave for 1–3 minutes, then rinse.

Key Features of the Product
Neutralizes yellow and brassy tones
Maintains cool, bright blonde clarity
Sulfate-free shampoo for gentle cleansing
Conditioner restores softness, shine, and manageability
Powered by Tamanu & Monoi Oils for nourishment
Strengthens and protects with Bio-Advanced Peptide Complex
Ideal for highlighted, bleached, and pre-lightened blondes

Who Should Use This Product & Hair Concerns It Can Address
Perfect for clients with cool blondes, icy tones, platinum shades, balayage, or highlighted hair needing brass control, hydration, and clarity. Addresses yellowing, dryness, dullness, and tone fade.

Why Should You Use This Product & Benefits
This duo keeps blonde hair bright, cool, smooth, and luminous, preserving salon-quality toning results while nourishing and strengthening the hair with every wash.