Bed Head Back It Up™ Texturizing Cream - Long-Lasting Style & Texture

Achieve long-lasting style and texture with Bed Head's Back It Up™ Texturizing Cream. This innovative styling cream is designed to deliver definition, body, and hold for easily creating natural, texturized hairstyles. Featuring One-Scrunch technology, your hair will effortlessly spring back into shape throughout the day with just a quick scrunch. If you loved Bed Head On The Rebound™, Back It Up™ is your new go-to for styling perfection.

How to Use

1. Apply through towel-dried hair and comb through for even distribution.
2. To create long-lasting curls, wrap hair around your finger to activate textured waves.
3. Dry from below, scrunching as you dry. Perfect for long and mid-long hair.

Key Features

• Styling Resin: Provides long-lasting curl hold and definition.
• Lightweight Silicones: Offer thermal protection and frizz control for extended style life.
• Glycerin: Helps maintain hair's moisture and shine.
• Baobab Fruit Extract: Known for its softening, soothing, and moisturizing properties.

Who Should Use This Product

This product is ideal for anyone seeking to create textured hairstyles with lasting hold. Perfect for those with long or mid-length hair desiring definition and body.

Why Use This Product

Use this texturizing cream to achieve natural and texturized hairstyles with ease. Its unique formulation ensures your style stays fresh and bouncy throughout the day, offering benefits like moisture retention, thermal protection, and frizz control.