Verb

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Clean Professional Hair Care at an Accessible Price — Verb Does What It Says

Verb is the professional hair care brand that believes great formulas shouldn't cost a fortune. Launched in 2015, Verb set out to bridge the gap between high-performing professional hair care and the price points that make it accessible to everyday clients — without compromising on clean ingredients or salon-quality results. Every Verb product is sulfate-free, paraben-free, gluten-free, and 100% vegan and cruelty-free.

The range is organized around clear, functional names — Ghost (weightless care), Curl (curl-defining), Volume (fine hair), Moisture (dry hair), Reset (clarifying), and Bond (repair). This clarity makes it easy for clients to navigate and for stylists to recommend. Each collection contains a shampoo, conditioner, and matching treatment or styling product.

At ProHair.ca, we carry Verb because we believe every client deserves access to genuinely professional hair care. Verb's combination of clean formulas, strong performance, and accessible pricing makes it an ideal addition to any salon's retail lineup, particularly for cost-conscious clients who don't want to compromise on quality.
100% Sulfate-Free
100% Vegan
Cruelty-Free
Clean Ingredients
Keratin Amino Acids
Color-Safe Formulas

Which Verb Products Are Right for You?

Weightless Care

Ghost shampoo and conditioner — clean, lightweight formulas that condition without adding weight. Ideal for fine hair.

Volume

Verb Volume line for fine hair — Biotin and Hyaluronic Acid build body and lift without stiffness.

Curl Definition

Verb Curl system for wavy to curly hair — defining shampoo, conditioner, cream, and gel for frizz-free curls.

Moisture & Hydration

Verb Moisture line with Argan Oil for dry, dehydrated hair needing lasting softness and manageability.

Bond Repair

Verb Bond repair system using Keratin Amino Acids to restore damaged hair from bleach or chemical processing.

Clarifying

Verb Reset ACV shampoo for weekly use — removes product buildup and hard water minerals for a fresh scalp.

Expert Guide

The Complete Verb Buying Guide: Clean, Affordable Professional Hair Care for Every Type

Not sure which line is right for you? Our in-depth guide breaks down every product, compares lines side by side, and helps you find the perfect match for your hair type.

Frequently Asked Questions

Is Verb a professional brand?
Yes — Verb is a professional hair care brand distributed through authorized salon retailers like ProHair.ca. While it's positioned at an accessible price point, the formulas use professional-quality ingredients including Keratin Amino Acids, Hyaluronic Acid, and Argan Oil.
How does Verb Ghost shampoo work?
Ghost is Verb's weightless formula — it cleanses effectively without any residue, buildup, or coating. It's designed for clients who want their hair to feel completely natural and light after washing. It's particularly popular for fine hair that gets easily weighed down.
Is Verb good for curly hair?
Yes — the Verb Curl line is specifically formulated for wavy and curly hair. The defining cream provides flexible hold without crunch, the curl serum adds shine and reduces frizz, and the clarifying shampoo (Curl) gently cleanses without disturbing the curl pattern.
What is Verb Reset and how often should I use it?
Verb Reset is an Apple Cider Vinegar clarifying shampoo that removes product buildup, hard water minerals, and excess oil. Use it once a week or every 1–2 weeks depending on your product use level. It's gentler than traditional clarifying shampoos but still deeply cleanses.
How does Verb Bond compare to Olaplex?
Both use bond-building technology, but Verb Bond uses Keratin Amino Acids rather than Olaplex's patented Bis-MADJ molecule. Verb Bond is more accessible in price while still delivering meaningful repair. For severely damaged hair, Olaplex has a deeper clinical track record; for mild to moderate bond care, Verb Bond delivers strong value.
Is Verb available in Canada?
Yes — ProHair.ca is an authorized Canadian Verb distributor carrying Ghost, Volume, Curl, Moisture, Color, Bond, and Reset.

Why Buy From ProHair?

ProHair.ca is an authorized Verb professional retailer in Canada. We carry the complete Verb lineup — Ghost, Volume, Curl, Moisture, Color, Bond, and Reset — because every client deserves access to professional-quality, clean hair care.

Free shipping on orders over $99.99. Authentic Verb at professional pricing.