Plug by Must52

11 products

Montreal-Made, 100% Women-Owned Professional Heat Tools

Plug by Must52 is a Canadian company founded in 2018 and based in Montreal, Quebec, owned 100% by women and born out of a straightforward frustration: professional-quality heat tools were priced as though only salons should own them. Its stated mission is to empower women to express their beauty with confidence, and its stated belief is that every styling session should give professional results whether the person holding the tool is a stylist or a beauty lover.

The tools are designed in co-creation with professional hair stylists, and it shows in which details got the attention. Airstream runs a 110,000 RPM digital brushless motor at 336 g and under 68 dB, with three magnetic attachments that change one-handed and auto-clean filtering — a dryer built for someone who holds it up for forty minutes at a time. Airflow takes the opposite approach: an 1875 W AC salon motor with infrared heat that dries the strand from the inside out, so the scalp is not taking the full brunt of the temperature. Curl pairs a 1.25" titanium barrel with six digital settings to 430°F, because an iron with one temperature is an iron for one hair type.

ProHair.ca carries the Plug by Must52 range in Canada, priced in CAD and shipped from Canada, with free shipping on orders over $120. Note that both dryers run on 110–125 V only and are not dual voltage; the Curl iron is dual voltage 110–240 V and travels.
100% Women-Owned
Montreal-Based Since 2018
Co-Created with Stylists
Authorized Canadian Retailer

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Curated step-by-step routines — save up to 4% on every bundle

Shop Plug by Must52 by Range

Airstream — Brushless Motor Dryer
The fast one

Airstream — Brushless Motor Dryer

A 110,000 RPM digital brushless motor behind an ionic airflow: a full blowout in a fraction of the time, at 336 g and under 68 dB. Three speeds, four heats, cool shot and a setting lock on an LCD, three magnetic attachments, auto-clean filter. $353.34.

Shop Airstream
Airflow — Infrared Salon Dryer
The gentle one

Airflow — Infrared Salon Dryer

An 1875 W AC salon motor with infrared heat that dries the strand from the inside out and tourmaline ions that shut down frizz and static. Two speeds, three heats, cool shot, lift-off filter cap, overheat protection, 3 m cord. $180.00.

Shop Airflow
Curl — 1.25
Curls & waves

Curl — 1.25" Titanium Curling Iron

The extended titanium clip barrel that takes real length in one pass, with six digital settings to 430°F so fine hair gets a kind temperature and coarse hair gets what it needs. Cool tip, one-hour auto shut-off, dual voltage, 8 ft swivel cord. $132.00.

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Diffusing for Curls & Waves
Accessory

Diffusing for Curls & Waves

Airstream ships with a magnetic diffuser. For Airflow — or as a spare that folds flat for a kit bag — the Must52 retractable silicone diffuser slips onto most dryers, spreads the airflow to keep a curl pattern intact, and is rated to 230°C. $26.60.

Shop the diffuser
Airstream or Airflow?
Buying guide

Airstream or Airflow?

Speed or gentleness — the two dryers are built around different priorities, not different price points. The buying guide puts them side by side on motor, ion technology, settings, weight, noise, attachments, cord and voltage.

Read the comparison
Styling with Heat, Safely
Heat & hair health

Styling with Heat, Safely

Plate materials, barrel diameters, floating plates, MCH elements and the temperature your hair should actually run at — plus the cool-down step that decides whether a curl is still there at six o'clock.

Read the guides

Which Plug by Must52 Products Are Right for You?

Fast Blowouts

Airstream's 110,000 RPM digital brushless motor moves enough air to finish a blowout in a fraction of the usual time, while staying at 336 g and under 68 dB — for thick or long hair, and for arms that give out halfway through.

Gentle Infrared Drying

Airflow drives infrared heat deep into the hair fibre so the strand dries from the inside out. Shorter drying time, moisture kept in, and the scalp-burning edge taken off a full 1875 W salon motor.

Curls & Waves

Curl's 1.25" titanium barrel holds its temperature end to end, so every section sets the same way and the finish is glossy rather than scorched. Six digital settings up to 430°F, with an extended barrel for long hair.

Diffusing & Curl Drying

Spread airflow instead of concentrated airflow is what keeps a curl pattern intact rather than blowing it into frizz — and what lifts the root for volume. Airstream ships with a magnetic diffuser; the Must52 silicone diffuser fits most other dryers.

Frizz & Static Control

Both dryers seal the cuticle as the hair dries: Airstream floods the airflow with 50 million negative ions, Airflow generates them from tourmaline. That is the technology that stops flyaways appearing during the blow-dry rather than before it.

Fine & Colour-Treated Hair

Low heat, high speed, and a tool that lets you combine them. Airstream's four heats and three speeds and Curl's six settings exist so that fine or colour-treated hair never has to be styled at a temperature meant for coarse hair.

Expert Guide

Airstream or Airflow? The Plug by Must52 Hair Dryer Buying Guide

Need help choosing? Our detailed guide explains the current assortment and helps you find the right product for your needs.

Frequently Asked Questions

Who is Plug by Must52?
Plug by Must52 is a Canadian company founded in 2018 and based in Montreal, Quebec, owned 100% by women. Its heat styling tools are designed in co-creation with professional hair stylists, and the brand's stated aim is to offer professional-quality performance with ergonomic design and modern aesthetics at a price that is not salon-only. It sells direct at plugbymust52.com and through professional retailers like ProHair.ca.
Airstream or Airflow — which dryer should I buy?
They are built around different priorities. Airstream ($353.34) is the speed tool: a 110,000 RPM digital brushless motor with ionic output, 336 g, under 68 dB, three magnetic attachments and an auto-clean filter — buy it if drying takes too long or your arm gives out. Airflow ($180.00) is the gentle tool: an 1875 W AC salon motor with infrared heat that dries the strand from the inside out and tourmaline ions for frizz — buy it if your scalp stings, or your hair feels stripped after a blow-dry.
Are the Plug dryers dual voltage?
No. Both Airstream and Airflow run on 110–125 V only and are not dual voltage — do not take them to a 220–240 V country, and do not rely on a travel converter. The Curl curling iron is different: it is dual voltage 110–240 V and travels with the right plug adapter.
What does a brushless motor actually change?
A brushless motor has no carbon brushes, so there is less friction, less internal heat and less mass. That is how Airstream delivers very high airflow while weighing 336 g and running under 68 dB, and it is why brushless motors last far longer than conventional AC motors. If you dry your hair daily, the weight and the noise are the two things you notice in the first week.
What is infrared heat and is it better?
Infrared carries heat deep into the hair fibre rather than heating the air around it, so the strand dries from the inside out. In practice that shortens drying time, keeps the hair's own moisture in, and takes the scalp-burning edge off a professional-strength dryer. It is the gentler technology — which matters most if you have a sensitive scalp, dry or brittle hair, or you dry every single day.
What barrel size is Curl, and is it the right one for me?
Curl is 1.25 inches, which is the most useful single size to own: defined enough to be a curl and relaxed enough to drop into a soft wave rather than falling out. Under an inch gives tight ringlets and takes forever on long hair; 1.5 inches and up gives loose waves and is close to useless on a bob. The extended clip barrel means fewer passes on length.
Which tool do I need for curly hair?
A diffuser, before anything else. Concentrated airflow blows a curl pattern into frizz; spread airflow lets it dry in the shape it set in and lifts the root for volume. Airstream ships with a magnetic diffuser; for Airflow, or as a spare that folds flat for a kit bag, the Must52 retractable silicone diffuser ($26.60) slips onto most dryers and is rated to 230°C.
Is ProHair an authorized retailer, and what does shipping cost?
Yes — ProHair.ca has been a professional beauty retailer since 1996 and sources Plug by Must52 through official Canadian professional distribution. Prices are in CAD, orders ship from Canada, and shipping is free on orders over $120. Warranty terms are set by Plug by Must52 and published at plugbymust52.com; keep your proof of purchase and clean the filters, because lack of maintenance is explicitly excluded.

Why Buy From ProHair?

ProHair.ca is a professional beauty retailer established in 1996. Plug by Must52 is a Montreal, Quebec brand founded in 2018 and owned 100% by women, and we source it through official Canadian professional distribution — prices in CAD, shipped from Canada.

Hot tools are the one category where a wrong purchase is expensive, so every product page here carries the specification that actually decides it: motor type, ion technology, heat settings, weight, voltage and cord length. The buying guides linked from this page compare the two dryers side by side and explain what plate and barrel choices really change.

Free shipping on orders over $120. One thing worth checking before you order: both dryers run on 110–125 V only and are not dual voltage.