Joico Defy Damage KBOND20 Power Masque – Intensive Bond-Strengthening Treatment

Joico Defy Damage KBOND20 Power Masque is an advanced, intensive treatment designed to rebuild, strengthen, and fortify the hair’s internal bonds using Joico’s breakthrough KBOND20 Technology. This masque penetrates deeply to repair damage caused by chemical services, heat styling, environmental exposure, and mechanical stress. Formulated with Protective Lipid™, Moringa Seed Oil, Arginine, and SmartRelease Technology, it improves elasticity, reduces breakage, boosts shine, and enhances overall resilience. Ideal for compromised, fragile, or chemically processed hair requiring a powerful restorative boost.

How to Use the Product
Apply evenly to clean, damp hair. Leave on for 2–5 minutes depending on the level of damage. Rinse thoroughly. Use weekly or more often as needed for severely compromised hair.

Key Features of the Product
KBOND20 Technology strengthens and reinforces internal hair bonds
Deeply nourishes and restores compromised hair
Reduces breakage and improves elasticity
SmartRelease Technology delivers continuous repair
Boosts shine, smoothness, and overall hair health
Ideal for color-treated, bleached, or chemically processed hair
Provides long-lasting strength and resilience

Who Should Use This Product & Hair Concerns It Can Address
Perfect for clients with severely damaged, over-processed, fragile, or breakage-prone hair seeking intense bond repair and structural reinforcement. Suitable for all hair types needing advanced restoration.

Why Should You Use This Product & Benefits
This masque provides maximum bond strengthening, leaving hair stronger, smoother, shinier, and significantly more resilient, restoring the look and feel of healthy hair.