Joico Curls Like Us Hydrate & Define Curl Crème Styler – Nourishing Curl Cream for Soft, Defined, Frizz-Free Curls

Joico Curls Like Us Hydrate & Define Curl Crème Styler is a deeply nourishing curl cream designed to hydrate, shape, and smooth curls while maintaining natural movement and touchable softness. Powered by Shea Butter, Avocado Oil, and Joico’s strengthening SmartRelease Technology, this creamy styler controls frizz, defines curl patterns, boosts shine, and enhances elasticity. Perfect for wavy, curly, and coily textures needing moisture-rich styling with flexible definition and a polished, frizz-free finish.

How to Use the Product
Apply to clean, damp hair. Distribute evenly through curls. Scrunch, twist, or finger-shape curls. Air-dry or diffuse for added volume and definition.

Key Features of the Product
Enhances natural curl shape with flexible definition
Deep hydration for soft, manageable curls
Reduces frizz and smooths the cuticle
Boosts curl elasticity and shine
SmartRelease Technology supports strength and resilience
Lightweight, non-crunchy, non-greasy formula
Ideal for waves, curls, and coils

Who Should Use This Product & Hair Concerns It Can Address
Perfect for clients with wavy, curly, or coily hair who need moisture, frizz control, curl definition, and soft, touchable hold. Addresses dryness, lack of curl shape, puffiness, and frizz.

Why Should You Use This Product & Benefits
This crème styler delivers hydrated, smooth, and beautifully defined curls, creating long-lasting shape, shine, and softness without crunch or heaviness.