Truss Professional is a Brazilian professional hair care brand that embodies the renowned Brazilian approach to beauty — intensive conditioning, rich formulas, and treatments designed for the challenging climate and diverse hair types of South America. Founded in 1993, Truss has built its international reputation on products that truly transform hair condition, particularly for those dealing with damage, dryness, and chemical processing.
The Truss lineup is notable for its intensive treatment philosophy — rather than offering light daily maintenance, the brand specializes in heavy-duty repair and conditioning. Products like Miracle Mask, Whip Cream leave-in, and the Equilibrium line target specific hair concerns with concentrated actives that deliver visible, immediate results. The Blonde Care line addresses the unique needs of color-treated and lightened hair with Brazilian-strength conditioning.
At ProHair.ca, we carry Truss Professional because we know that some clients need more than standard professional care. For hair that's been through intensive color, bleaching, or chemical processing, Truss provides the deep repair and conditioning that Brazilian professional formulas are famous for.
Truss Lines We Carry
Here's a breakdown of every Truss line available at ProHair.ca and what it's best for:
Miracle
Truss's signature intensive mask — concentrated repair and conditioning treatment for severely damaged or dry hair.
Whip Cream
The bestselling leave-in cream — applied post-wash to damp hair for instant softness, frizz control, and detangling.
Truss Blonde
Specialized conditioning system for lightened, bleached, or blonde-dyed hair — restores moisture and prevents breakage.
Equilibrium
Balancing shampoo and conditioner for normal to dry hair — restores the scalp-to-end moisture balance.
Hair Potion
Iconic leave-in serum for daily protection, detangling, heat protection, and softness with a signature luxurious fragrance.
Specific Mask
Targeted treatment masks for different hair types — straight, curly, colored, or damaged — intense conditioning per application.
Who Is Truss For?
- Severely damaged or processed hair -> Miracle Mask + Whip Cream leave-in (intensive repair duo)
- Color-treated blonde hair -> Truss Blonde (keratin + conditioning agents for lightened hair)
- Dry, dehydrated hair -> Equilibrium Shampoo & Conditioner + Specific Mask
- Frizzy, unruly hair -> Truss Specific Mask (deep conditioning + frizz reduction)
- Chemical treatment maintenance -> Hair Potion leave-in for daily protection and softness
Best Truss Products to Explore
Intensive Masks
Miracle and Specific masks — Brazilian-strength conditioning treatments for deep repair and moisture restoration.
Leave-In Treatments
Whip Cream and Hair Potion — daily leave-in products for softness, detangling, frizz control, and heat protection.
Blonde Care
Truss Blonde system for maintaining lightened, bleached, or blonde-toned hair with keratin-infused conditioning.
Shampoos & Conditioners
Equilibrium and targeted cleansers and conditioners organized by hair type and concern.
Repair Systems
Complete repair kits combining shampoo, conditioner, and treatment for intensive damage recovery protocols.
Styling & Finishing
Truss styling products for smooth, polished results that extend the benefit of conditioning treatments.
Frequently Asked Questions
What makes Truss a Brazilian brand?
Truss was founded in Brazil in 1993 and developed its formulas for the diverse hair types and high-humidity climate of South America. Brazilian hair care traditions emphasize intensive conditioning, rich treatments, and formulas that can handle the damage caused by frequent color, bleaching, and thermal styling in a tropical environment.
What is Truss Whip Cream?
Whip Cream is Truss's most popular product — a leave-in conditioning cream that is applied to damp hair after washing. It softens, detangles, controls frizz, and provides lightweight heat protection. It has a signature creamy texture and a beloved fragrance that many clients describe as one of the best in professional hair care.
What is the Miracle Mask?
Miracle Mask is Truss's signature intensive treatment — a deeply concentrated conditioning mask applied after shampooing. It's designed for dry, damaged, or over-processed hair and delivers noticeable softness and repair in a single application. For best results, apply with heat and leave for 10–20 minutes.
Is Truss good for keratin-treated hair?
Yes — Truss formulas are sulfate-free and are designed to work well with keratin treatments. They will not strip or compromise keratin bonds, making them ideal as the maintenance system after a professional keratin straightening service.
Is Truss Professional available in Canada?
Yes — ProHair.ca is an authorized Canadian Truss Professional distributor carrying Whip Cream, Miracle Mask, Hair Potion, Truss Blonde, Equilibrium, and the full range.
Shop Truss at ProHair.ca
ProHair.ca is an authorized Canadian retailer of Truss professional products. Browse the full collection with free shipping on orders over $99.99.