{"product_id":"american-crew-fiber-pre-styling-shampoo","title":"American Crew Fiber Pre-Styling Shampoo – Strengthening Cleanse for Limp Hair 250ml","description":"\u003cp\u003e\u003cstrong\u003eThe wash step of the Fiber routine — it reconstructs the hair from inside the cortex so limp, tired hair has something to hold a style with.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eHydroxypropylgluconamide and hydroxypropylammonium gluconate penetrate past the cuticle rather than sitting on top of it, which is what improves elasticity instead of just coating the strand. A styrene\/acrylates copolymer adds surface texture and grip, panthenol keeps the fibre flexible, and the wash balances the scalp's microbiome so hair comes out easier to work with. Follow with American Crew Fiber, Fiber Cream or Fiber Grooming Foam. 250 ml.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":71172583457021,"sku":"323067","price":16.89,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Fiber-PreStyler-Shampoo.webp?v=1787443939","url":"https:\/\/prohair.ca\/products\/american-crew-fiber-pre-styling-shampoo","provider":"ProHair","version":"1.0","type":"link"}