{"product_id":"matrix-socolor-cult-semi-permanent-hair-color","title":"Matrix SoColor Cult Semi-Permanent Hair Color – Vivid Direct Dye Shades","description":"\u003cp\u003e\u003cstrong\u003eDirect dye, no developer, no lift.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSoColor Cult is Matrix's vivid semi-permanent range — direct dyes that go straight onto pre-lightened hair with no developer and no lifting, in the fashion shades a colour chart of naturals will never cover. Because there's no chemical process, you can layer, dilute with the Clear shade for pastels, and re-apply as often as the client wants. Colours fade gradually and rinse out over successive washes rather than growing out on a line. Professional use.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Powder Blue","offer_id":47308253004029,"sku":"911574DB","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Translucide","offer_id":47308253036797,"sku":"911574C","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Gris Marbre","offer_id":47308253069565,"sku":"911574MG","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Jean Délavé","offer_id":47308253102333,"sku":"911575SD","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Mauve Poudre","offer_id":47308253135101,"sku":"911575DP","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Turquoise Poudre","offer_id":47308253167869,"sku":"911574DT","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Permanent Turquoise Poudre","offer_id":47308253200637,"sku":"911575DT","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Noir","offer_id":47308253233405,"sku":"911573B","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Semi Translucide","offer_id":47308253266173,"sku":"911573C","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Jaune Canari","offer_id":47308253298941,"sku":"911574LY","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Etoile De Mer Corail","offer_id":47308253331709,"sku":"911574SC","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Menthe Douce","offer_id":47308253364477,"sku":"911574SM","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Semi Jaune Canari","offer_id":47308253397245,"sku":"911573LY","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Semi Disco Argent","offer_id":71171732242685,"sku":"911573DS","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Semi Turquoise Poudre","offer_id":71171732275453,"sku":"911573DT","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"Vert Trefle","offer_id":71171732308221,"sku":"911573CG","price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/911574DB_01_MTRX_SWATCH_528594d8-6f8f-4e02-a309-cbddb987a8e4.jpg?v=1774168338","url":"https:\/\/prohair.ca\/es\/products\/matrix-socolor-cult-semi-permanent-hair-color","provider":"ProHair","version":"1.0","type":"link"}