{"product_id":"american-crew-forming-cream-pre-styling-shampoo","title":"American Crew Forming Cream Pre-Styling Shampoo – Curl Defining Cleanse 250ml","description":"\u003cp\u003e\u003cstrong\u003eA curl-focused wash for wavy and curly men's hair — it defines the pattern and takes the frizz down before you reach for a cream.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe surfactant base is sodium C14-16 olefin sulfonate and cocamidopropyl betaine rather than a harsher sulfate, so curl is cleansed without being stripped of the moisture it needs to clump. Jojoba esters and jojoba seed oil add natural shine and weigh down the flyaways, panthenol and propanediol hold hydration in the bend of the curl, and the wash balances the scalp's microbiome. Follow with American Crew Forming Cream. 250 ml.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":71172583522557,"sku":"323068","price":16.89,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Forming-PreStyler-Shampoo.webp?v=1787443946","url":"https:\/\/prohair.ca\/es\/products\/american-crew-forming-cream-pre-styling-shampoo","provider":"ProHair","version":"1.0","type":"link"}