{"title":"Hair Color – Professional Use Only","description":"\u003cp\u003eProfessional hair color, toners, developers, and lighteners. Premium formulas for salon-quality color results. Professional use only.\u003c\/p\u003e","products":[{"product_id":"oligo-colour-lock-calura-1-l","title":"Oligo - Calura - Colour Lock","description":"\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eWith its pH of 4.0, the Colour Lock is the first step towards long lasting colour! Use this professional formula after any colour service to smooth and tightens the cuticle, effectively locking in colour.\u003c\/span\u003e\u003c\/font\u003e\u003c\/p\u003e\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eVEGAN, PARABEN FREE, GLUTEN FREE, SULFATE FREE, NO ARTIFICIAL COLOURS, COLOUR SAFE\u003c\/span\u003e\u003c\/font\u003e\u003c\/p\u003e\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cstrong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eUSE\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"font-size: 12px;\"\u003e: Apply after any chemical service. Distribute thoroughly. Indulge for 5 minutes. Rinse.\u003c\/span\u003e\u003c\/font\u003e\u003c\/p\u003e\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cstrong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eFORMAT:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"font-size: 12px;\"\u003e 1 L \/ 32 FL. OZ.\u003c\/span\u003e\u003c\/font\u003e\u003c\/p\u003e","brand":"Oligo","offers":[{"title":"Default Title","offer_id":32119677911173,"sku":"1402","price":48.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/1402.jpg?v=1622072935"},{"product_id":"oligo-styling-creme-calura-250ml-60ml","title":"Oligo - Calura - Styling Cream","description":"\u003cp style=\"line-height: 15.0pt; vertical-align: baseline; margin: 0cm 0cm 15.0pt \u0026lt;br\u0026gt;0cm;\"\u003e\u003cspan style=\"font-size: 10pt;\"\u003e\u003cspan style=\"font-family: Arial;\" face=\"Arial\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eThe crème de la crème of styling products. Get flexible, all-day hold with our rich Styling Crème. Massage into dry or damp hair for shine that lasts—perfect for hair that’s straight or curly.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0cm 0cm 15pt; line-height: 15pt; vertical-align: baseline; outline: 0px;\"\u003e\u003cspan style=\"font-size: 10pt;\"\u003e\u003cspan style=\"font-family: Arial;\" face=\"Arial\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eVEGAN, PARABEN FREE, GLUTEN FREE, SULFATE FREE, NO ARTIFICIAL COLOURS, COLOUR SAFE\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e \u003c\/p\u003e\n\u003cp style=\"margin: 0cm 0cm 0.0001pt; line-height: 15pt; vertical-align: baseline; outline: 0px;\"\u003e\u003cspan style=\"font-family: Arial;\" face=\"Arial\"\u003e\u003cstrong style=\"outline: 0px;\"\u003e\u003cspan style=\"font-size: 14px; color: #1f497d; border: 1pt none windowtext; padding: 0cm;\"\u003eUSE:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"font-size: 10pt; color: #1f497d;\"\u003e\u003cspan style=\"font-size: 14px;\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt; line-height: 15.0pt; vertical-align: \u0026lt;br\u0026gt;baseline;\"\u003e\u003cspan style=\"font-size: 10pt;\"\u003e\u003cspan style=\"font-family: Arial;\" face=\"Arial\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eApply to dry or damp hair. Indulge. Dry and style.\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-family: Lato, serif;\" face=\"Lato, serif\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Oligo","offers":[{"title":"1403","offer_id":32119678042245,"sku":"1403","price":30.0,"currency_code":"CAD","in_stock":true},{"title":"60 Ml - 2 Oz","offer_id":47309995376893,"sku":"72225618","price":10.67,"currency_code":"CAD","in_stock":false},{"title":"250 Ml - 8.5 Oz","offer_id":47309995409661,"sku":"72225636","price":30.69,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/1403..jpg?v=1622072930"},{"product_id":"oligo-curl-balm-calura-250ml","title":"Oligo - Calura - Curl Balm","description":"\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; font-family: Lato, sans-serif; line-height: 20px;\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eEmbrace those curls of yours! Apply to clean damp hair to lock-in and define your natural curls. This frizz-free formula will keep your waves shining but never stiff!\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cspan style=\"font-size: 12px;\"\u003e\u003cfont face=\"Arial\"\u003eVEGAN, PARABEN FREE, GLUTEN FREE, SULFATE FREE, NO ARTIFICIAL COLOURS, COLOUR SAFE\u003c\/font\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cb\u003e\u003cspan style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;\"\u003e\u003cspan style=\"font-size: 14px;\"\u003eUSE:\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 14px;\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/font\u003e\u003c\/p\u003e\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cspan style=\"font-size: 12px;\"\u003e\u003cfont face=\"Arial\"\u003eWork through damp hair. Diffuse or dry naturally.\u003c\/font\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cstrong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;\"\u003e\u003cspan style=\"font-size: 14px;\"\u003eFORMAT\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"font-size: 12px;\"\u003e\u003cspan style=\"font-size: 14px;\"\u003e:\u003c\/span\u003e \u003c\/span\u003e\u003c\/font\u003e\u003c\/p\u003e\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cspan style=\"font-size: 12px;\"\u003e\u003cfont face=\"Arial\"\u003e250 ML \/ 8.5 FL. OZ.\u003c\/font\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Oligo","offers":[{"title":"Default Title","offer_id":32119679090821,"sku":"1408","price":22.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/1408.jpg?v=1622072936"},{"product_id":"oligo-smart-developers-blacklight-1l","title":"Oligo - Blacklight - Smart Developer","description":"\u003cp\u003e\u003cspan style=\"font-size: 12px; font-family: Arial; background-color: transparent;\"\u003eThe BLACKLIGHT Smart Developer must be mixed with a BLACKLIGHT Lightener or Powershade.  It is specially formulated to provide perfect consistency of final mix, to deliver optimal lifting and to facilitate application. The BLACKLIGHT developers ensure consistent and reliable results with each application.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\u003cdiv class=\"produit-detail\" style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;\"\u003e\n\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cb\u003e\u003cspan style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;\"\u003e\u003cspan style=\"font-size: 14px;\"\u003eVolume available\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 14px;\"\u003e:\u003c\/span\u003e\u003c\/b\u003e\u003cbr\u003e\u003cspan style=\"font-size: 12px;\"\u003e10 vol\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size: 12px;\"\u003e20 vol\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size: 12px;\"\u003e30 vol\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"font-size: 12px;\"\u003e40 vol\u003c\/span\u003e\u003c\/font\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cspan style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;\"\u003e\u003cspan style=\"font-size: 14px;\"\u003e\u003cb\u003eDIRECTIONS\u003c\/b\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 12px;\"\u003e\u003cspan style=\"font-size: 14px;\"\u003e\u003cb\u003e:\u003c\/b\u003e\u003c\/span\u003e \u003c\/span\u003e\u003c\/font\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 20px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; line-height: 20px;\"\u003e\u003cfont face=\"Arial\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eUse with all BLACKLIGHT Lighteners and BLACKLIGHT Powershades; follow instructions and mixing ratios on their packaging. \u003c\/span\u003e\u003cstrong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;\"\u003e\u003cspan style=\"font-size: 12px;\"\u003eDo not use metal tools.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/font\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Oligo Professionnel","offers":[{"title":"10Vol | 3%","offer_id":37605182242967,"sku":"1423","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"20Vol | 6%","offer_id":37605182275735,"sku":"1424","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"30Vol | 9%","offer_id":37605182308503,"sku":"1425","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"40Vol | 12%","offer_id":37605182341271,"sku":"1426","price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/1423.jpg?v=1622072954"},{"product_id":"joico-k-pak-deep-penetrating-reconstructor-150-ml","title":"Joico K-PAK Deep-Penetrating Treatment – Intensive Protein Reconstruction for Extremely Damaged Hair","description":"\u003cdiv class=\"vc_row wpb_row vc_row-fluid vc_custom_1552513090696\"\u003e\n\u003cdiv class=\"wpb_column vc_column_container vc_col-sm-12\"\u003e\n\u003cdiv class=\"vc_column-inner\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cp data-start=\"400\" data-end=\"997\"\u003eJoico K-PAK Deep-Penetrating Treatment is a powerful reconstructing formula designed to \u003cstrong data-start=\"488\" data-end=\"528\"\u003erepair the hair’s internal structure\u003c\/strong\u003e, restoring strength, resilience, and elasticity to severely damaged or overprocessed hair. Infused with \u003cstrong data-start=\"633\" data-end=\"652\"\u003eKeratin Protein\u003c\/strong\u003e, \u003cstrong data-start=\"654\" data-end=\"669\"\u003eAmino Acids\u003c\/strong\u003e, \u003cstrong data-start=\"671\" data-end=\"696\"\u003eGuajava Fruit Extract\u003c\/strong\u003e, and Joico’s advanced \u003cstrong data-start=\"719\" data-end=\"746\"\u003eSmartRelease Technology\u003c\/strong\u003e, this treatment replaces lost proteins, improves manageability, and reduces breakage dramatically. Ideal for hair compromised by bleaching, coloring, heat styling, or chemical services, it delivers a noticeable transformation from the very first use.\u003c\/p\u003e\n\u003cp data-start=\"999\" data-end=\"1243\"\u003e\u003cstrong data-start=\"999\" data-end=\"1025\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-start=\"1025\" data-end=\"1028\"\u003eApply to clean, damp hair after shampooing. Leave on for 3–5 minutes, then rinse thoroughly. Follow with K-PAK Intense Hydrator or Cuticle Sealer for best results. Use 1–2 times weekly depending on the damage level.\u003c\/p\u003e\n\u003cp data-start=\"1245\" data-end=\"1593\"\u003e\u003cstrong data-start=\"1245\" data-end=\"1276\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-start=\"1276\" data-end=\"1279\"\u003eRebuilds and restores the hair structure\u003cbr data-start=\"1319\" data-end=\"1322\"\u003eImproves elasticity and reduces breakage\u003cbr data-start=\"1362\" data-end=\"1365\"\u003eHigh concentration of protein for intense repair\u003cbr data-start=\"1413\" data-end=\"1416\"\u003eSmartRelease Technology offers continuous strengthening\u003cbr data-start=\"1471\" data-end=\"1474\"\u003eIdeal after chemical treatments (bleach, color, perms, relaxers)\u003cbr data-start=\"1538\" data-end=\"1541\"\u003eLeaves hair smoother, stronger, and more resilient\u003c\/p\u003e\n\u003cp data-start=\"1595\" data-end=\"1851\"\u003e\u003cstrong data-start=\"1595\" data-end=\"1657\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-start=\"1657\" data-end=\"1660\"\u003ePerfect for \u003cstrong data-start=\"1672\" data-end=\"1748\"\u003eseverely damaged, overprocessed, brittle, or chemically compromised hair\u003c\/strong\u003e needing intense protein repair. Addresses breakage, brittleness, porosity, and compromised elasticity.\u003c\/p\u003e\n\u003cp data-start=\"1853\" data-end=\"2066\"\u003e\u003cstrong data-start=\"1853\" data-end=\"1899\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-start=\"1899\" data-end=\"1902\"\u003eThis treatment provides \u003cstrong data-start=\"1926\" data-end=\"1956\"\u003esalon-grade reconstruction\u003c\/strong\u003e, helping hair regain \u003cstrong data-start=\"1978\" data-end=\"2014\"\u003estrength, smoothness, and health\u003c\/strong\u003e while preparing it for optimal moisture absorption.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp data-start=\"2123\" data-end=\"2588\"\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Joico","offers":[{"title":"50ml","offer_id":46992976871677,"sku":"J k deep recostruction-1","price":7.99,"currency_code":"CAD","in_stock":true},{"title":"150ml","offer_id":46992976904445,"sku":"J k deep recostruction-2","price":7.99,"currency_code":"CAD","in_stock":true},{"title":"1L","offer_id":46992976937213,"sku":"J k deep recostruction-3","price":7.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/JoicoKpakReconstructor150ml_1024x_923d9871-b0be-453f-ae5f-93032c554dd0.jpg?v=1622073207"},{"product_id":"oligo-professionnel-blacklight-powershade-60ml","title":"Oligo - Blacklight - Powershades","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe power to lighten a color with a color with Blacklight Powershades! Now you can fade and color in one step for dazzling results in record time! Blacklight Powershades offers 4 shades and 1 clear giving incredible shine and considerable contrast on colored hair levels 3 to 7. This is the ideal solution for highlights and special effects!\u003c\/span\u003e\u003c\/p\u003e","brand":"Oligo Professionnel","offers":[{"title":"PS-C","offer_id":37603976675479,"sku":"Olig_Otig_9011","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"PS-12","offer_id":37603976708247,"sku":"Olig_Otig_9012","price":9.99,"currency_code":"CAD","in_stock":true},{"title":"PS-32","offer_id":37603976741015,"sku":"Olig_Otig_9013","price":9.99,"currency_code":"CAD","in_stock":true},{"title":"PS-43","offer_id":37603976806551,"sku":"Olig_Otig_9015","price":9.99,"currency_code":"CAD","in_stock":true},{"title":"PS-55","offer_id":37603976839319,"sku":"Olig_Otig_9016","price":9.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/41e8mqp8zEL.jpg?v=1622073282"},{"product_id":"joico-vero-k-pak-color-intensity-semi-permanent-hair-color-4-oz-indigo","title":"Joico - Color Intensity - Semi-Permanent Hair Color 4 oz","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv data-vc-full-width=\"true\" data-vc-full-width-init=\"true\" data-vc-stretch-content=\"true\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1572476432654\"\u003e\n\u003cdiv class=\"wpb_column vc_column_container vc_col-sm-12\"\u003e\n\u003cdiv class=\"vc_column-inner\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cdiv class=\"wpb_single_image wpb_content_element vc_align_center      wpb_animate_when_almost_visible wpb_fadeInUp fadeInUp wpb_start_animation animated\"\u003e\n\u003cfigure class=\"wpb_wrapper vc_figure\"\u003e\n\u003cdiv class=\"vc_single_image-wrapper   vc_box_border_grey\"\u003e\u003cimg width=\"1200\" height=\"302\" src=\"https:\/\/www.joico.com\/wp-content\/uploads\/2019\/10\/Color-Intensity-Group-New.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"Color Intensity Product\" loading=\"lazy\" srcset=\"https:\/\/www.joico.com\/wp-content\/uploads\/2019\/10\/Color-Intensity-Group-New.jpg 1200w, https:\/\/www.joico.com\/wp-content\/uploads\/2019\/10\/Color-Intensity-Group-New-300x76.jpg 300w, https:\/\/www.joico.com\/wp-content\/uploads\/2019\/10\/Color-Intensity-Group-New-768x193.jpg 768w, https:\/\/www.joico.com\/wp-content\/uploads\/2019\/10\/Color-Intensity-Group-New-1024x258.jpg 1024w, https:\/\/www.joico.com\/wp-content\/uploads\/2019\/10\/Color-Intensity-Group-New-330x83.jpg 330w, https:\/\/www.joico.com\/wp-content\/uploads\/2019\/10\/Color-Intensity-Group-New-660x166.jpg 660w, https:\/\/www.joico.com\/wp-content\/uploads\/2019\/10\/Color-Intensity-Group-New-1080x272.jpg 1080w\" sizes=\"(max-width: 1200px) 100vw, 1200px\"\u003e\u003c\/div\u003e\n\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-vc-full-width=\"true\" data-vc-full-width-init=\"true\" class=\"vc_row wpb_row vc_row-fluid\"\u003e\n\u003cdiv class=\"wpb_column vc_column_container vc_col-sm-6\"\u003e\n\u003cdiv class=\"vc_column-inner\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch1 class=\"vc_custom_heading cesis_text_transform_uppercase wpb_animate_when_almost_visible wpb_fadeIn fadeIn vc_custom_1552002874980 cesis_ar_text  wpb_start_animation animated\" data-delay=\"400\" data-max_size=\"70\" data-min_size=\"24\"\u003eCOLOR INTENSITY\u003c\/h1\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element  cesis_text_transform_none\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cp\u003eDiscover A Dazzling Spectrum Of Bold, Brilliant Color WITH JOICO COLOR INTENSITY—our intensely concentrated pigments designed to help you create over-the-top results that last up to 20+ shampoos.* Color Intensity’s intermixable formula can be applied straight from the tube, or mixed and mingled to your heart’s content for endless creative possibilities. Bonus benefit:\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eNO DEVELOPER REQUIRED!\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"vc_custom_heading cesis_text_transform_uppercase cesis_ar_text\" data-max_size=\"30\" data-min_size=\"24\"\u003eWHY YOU'LL LOVE IT...\u003c\/p\u003e\n\u003cdiv class=\"cesis_icon_list cesis_il_2\" data-delay=\"0\"\u003e\n\u003cdiv class=\"cesis_single_list  wpb_animate_when_almost_visible wpb_fadeInUp fadeInUp wpb_start_animation animated\" data-delay=\"0\"\u003e\n\u003cdiv class=\"cesis_icon_list_ctn\"\u003e\n\u003ci class=\"cesis_list_icon fa-star2 cesis_list_shadow\" style=\"background-color: #ffffff; color: #b2b2b2;\"\u003e\u003c\/i\u003e\n\u003ch4 style=\"color: #666666;\"\u003eOver-the-top vibrancy that lasts and lasts\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-delay=\"0\"\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"color: #666666;\"\u003eReconstructs for guaranteed healthier-looking hair after every color service\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-delay=\"0\"\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"color: #666666;\"\u003eUltra nourishing Kukui Nut Oil leaves hair gorgeously conditioned + amps up shine\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-delay=\"0\"\u003e\n\u003cdiv\u003e\n\u003ch4 style=\"color: #666666;\"\u003eIntermixable shades = endless creative possibilities\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpbsctn\" data-delay=\"0\"\u003e\u003ca href=\"https:\/\/www.joico.com\/wp-content\/uploads\/2019\/03\/color-intensity-pk-guide.pdf\" id=\"cesis_button_2bpiwo19ra2hmsqypw3v\" class=\"cesis_button_ctn main_font cesis_button_medium cesis_button_left  cesis_has_hover cesis_overflow_hidden\" data-delay=\"0\" style=\"border-color: #333333; background: #ffffff; color: #333333;\" target=\"_blank\"\u003e\u003cspan class=\"cesis_h_shine\"\u003e\u003c\/span\u003e\u003cspan class=\"cesis_button_sub_ctn cesis_button_icon_always cesis_button_icon_right\"\u003e\u003cspan class=\"cesis_button_text\"\u003ePRODUCT KNOWLEDGE GUIDE\u003c\/span\u003e\u003ci class=\"cesis_icon_inner fa-file-pdf-o\"\u003e\u003c\/i\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/div\u003e\n\u003cdiv class=\"wpbsctn\" data-delay=\"0\"\u003e\n\u003cspan class=\"cesis_button_sub_ctn cesis_button_icon_always cesis_button_icon_right\"\u003e\u003cspan class=\"cesis_button_text\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element  cesis_text_transform_none  vc_custom_1552004209620\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cp\u003e* Depending on daily care habits, hair history, hair texture, and Color Intensity shade. Not all colors available globally; check with your distributor for more details.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tt-shape tt-shape-top\" data-negative=\"false\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vc_row wpb_row vc_row-fluid vc_custom_1551912942657\"\u003e\n\u003cdiv class=\"wpb_column vc_column_container vc_col-sm-4\"\u003e\n\u003cdiv class=\"vc_column-inner\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cdiv class=\"wpb_single_image wpb_content_element vc_align_center      wpb_animate_when_almost_visible wpb_fadeIn fadeIn vc_custom_1595964462759 wpb_start_animation animated\"\u003e\n\u003cfigure class=\"wpb_wrapper vc_figure\"\u003e\n\u003cdiv class=\"vc_single_image-wrapper   vc_box_border_grey\"\u003e\u003cimg width=\"253\" height=\"251\" src=\"https:\/\/www.joico.com\/wp-content\/uploads\/2020\/07\/Color-Intensity-Eraser-Foil.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.joico.com\/wp-content\/uploads\/2020\/07\/Color-Intensity-Eraser-Foil.png 253w, https:\/\/www.joico.com\/wp-content\/uploads\/2020\/07\/Color-Intensity-Eraser-Foil-150x150.png 150w, https:\/\/www.joico.com\/wp-content\/uploads\/2020\/07\/Color-Intensity-Eraser-Foil-180x180.png 180w\" sizes=\"(max-width: 253px) 100vw, 253px\"\u003e\u003c\/div\u003e\n\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_column vc_column_container vc_col-sm-8\"\u003e\n\u003cdiv class=\"vc_column-inner\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element  cesis_text_transform_none\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cp\u003ePastels or brights? Unicorn or Pinwheel technique? Which hot, new haircoloring trend will your clients jump on next? With Color Intensity Eraser, color-obsessed clients can change their custom color quickly and easily, without sacrificing hair’s healthy gleam or condition! In 30 minutes or less, this brilliant K-PAK® Keratin-enriched formula lifts direct dyes, leaving hair perfectly prepped and ready for its next color transformation.\u003cspan class=\"cesis_button_sub_ctn cesis_button_icon_always cesis_button_icon_right\"\u003e\u003cspan class=\"cesis_button_text\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"vc_row wpb_row vc_row-fluid vc_custom_1551999080621\"\u003e\n\u003cdiv class=\"wpb_column vc_column_container vc_col-sm-12\"\u003e\n\u003cdiv class=\"vc_column-inner\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cp style=\"font-size: 40px; color: #333333; line-height: 1; text-align: left; letter-spacing: 1px;\" class=\"vc_custom_heading cesis_text_transform_none\"\u003eVideo Tutorial\u003c\/p\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element  cesis_text_transform_none\" style=\"max-width: 95%;\"\u003e\n\u003cdiv class=\"wpb_wrapper\"\u003e\n\u003cdiv class=\"yotu-playlist yotuwp yotu-limit-min yotu-limit-max yotu-player-full  yotu-thumb-169  yotu-template-grid\" data-yotu=\"5f5286b41d60c\" data-page=\"1\" id=\"yotuwp-5f5286b41d0a3\" data-total=\"1\" data-settings=\"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\" data-player=\"large\" data-showdesc=\"on\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"yotu-wrapper-player\"\u003e\n\u003cdiv class=\"yotu-player\"\u003e\u003ciframe class=\"yotu-video-placeholder\" id=\"yotu-player-5f5286b41d60c\" title=\"YouTube video player\" width=\"1000\" height=\"600\" src=\"https:\/\/www.youtube.com\/embed\/B7aNgXZlguo?controls=1\u0026amp;modestbranding=1\u0026amp;loop=0\u0026amp;autonext=0\u0026amp;showinfo=1\u0026amp;rel=0\u0026amp;thumbnails=0\u0026amp;cc_load_policy=1\u0026amp;cc_lang_pref=1\u0026amp;hl\u0026amp;iv_load_policy=1\u0026amp;enablejsapi=1\u0026amp;origin=https%3A%2F%2Fwww.joico.com\u0026amp;widgetid=1\" style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; 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Infused with Joico’s exclusive \u003cstrong data-end=\"743\" data-start=\"721\"\u003eQuadramine Complex\u003c\/strong\u003e, it helps rebuild and strengthen the hair during the coloring process, leaving it feeling smoother, healthier, and more resilient. This permanent color collection offers \u003cstrong data-end=\"1002\" data-start=\"914\"\u003erich saturation, exceptional gray coverage, true-to-tone results, and superior shine\u003c\/strong\u003e, making it ideal for natural looks, high-fashion tones, corrective work, and total transformations. Vero K-PAK combines durability with restorative care for dependable, beautiful results every time.\u003c\/p\u003e\n\u003cp data-end=\"1426\" data-start=\"1203\"\u003e\u003cstrong data-end=\"1229\" data-start=\"1203\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-end=\"1232\" data-start=\"1229\"\u003eMix with Vero K-PAK Veroxide or Vero K-PAK Oxidant in the recommended ratio based on desired lift or deposit. Apply to dry hair, process according to manufacturer timing, then rinse and shampoo.\u003c\/p\u003e\n\u003cp data-end=\"1771\" data-start=\"1428\"\u003e\u003cstrong data-end=\"1459\" data-start=\"1428\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-end=\"1462\" data-start=\"1459\"\u003eReconstructive color infused with Quadramine Complex\u003cbr data-end=\"1517\" data-start=\"1514\"\u003eStrengthens and protects hair during processing\u003cbr data-end=\"1567\" data-start=\"1564\"\u003eDelivers vibrant, long-lasting permanent color\u003cbr data-end=\"1616\" data-start=\"1613\"\u003eExceptional gray coverage and tonal accuracy\u003cbr data-end=\"1663\" data-start=\"1660\"\u003eRich saturation with high-shine results\u003cbr data-end=\"1705\" data-start=\"1702\"\u003eIdeal for fashion shades, natural tones, and corrective services\u003c\/p\u003e\n\u003cp data-end=\"2043\" data-start=\"1773\"\u003e\u003cstrong data-end=\"1835\" data-start=\"1773\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-end=\"1838\" data-start=\"1835\"\u003ePerfect for clients seeking \u003cstrong data-end=\"1898\" data-start=\"1866\"\u003elong-lasting permanent color\u003c\/strong\u003e, strong gray coverage, or improved hair strength and shine. Ideal for those needing \u003cstrong data-end=\"2042\" data-start=\"1983\"\u003ecolor durability, tonal clarity, and enhanced condition\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-end=\"2293\" data-start=\"2045\"\u003e\u003cstrong data-end=\"2091\" data-start=\"2045\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-end=\"2094\" data-start=\"2091\"\u003eVero K-PAK delivers \u003cstrong data-end=\"2148\" data-start=\"2114\"\u003ereliable, fade-resistant color\u003c\/strong\u003e while reinforcing the hair’s structure for a stronger, smoother, and healthier result — a powerful combination of beauty and repair in one step.\u003cbr\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"1N \/ Black","offer_id":46983555547389,"sku":null,"price":20.99,"currency_code":"CAD","in_stock":true},{"title":"3N \/ Ebony Brown","offer_id":46983555580157,"sku":null,"price":10.97,"currency_code":"CAD","in_stock":true},{"title":"4N \/ Dark 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with proper care\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTrusted by Professionals:\u003c\/strong\u003e Industry standard for 30+ years\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eFollow package directions carefully. Professional application recommended for best results. Consult with your colorist for shade selection.\u003c\/p\u003e\n\u003ch3\u003eOther by Goldwell\u003c\/h3\u003e\n\u003cp\u003eGoldwell's Other collection represents professional hair care at its finest. ProHair.ca brings you authentic Goldwell products trusted by salons since 1996.\u003c\/p\u003e\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":34099487211653,"sku":"XR-3F7Q-P9IP","price":11.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/41Gv7d8H3rL.jpg?v=1622074053"},{"product_id":"moroccanoil-chromatech-post-500ml","title":"Moroccanoil - ChromaTech Post","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch4\u003e\u003cspan\u003eMoroccanoil ChromaTech Post\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eThe second step in the Moroccanoil ChromaTech Service, ChromaTech POST is an after-color service treatment that ensures the best results, while restoring the integrity of the hair. For the most thorough coverage and longest-lasting results, hair must be immediately repaired to restore its health following a color service to effectively lock in haircolor. COLORLINK technology, with micro-encapsulated argan oil, takes a dual-action approach to seal in haircolor - repairing both physically and chemically through the following 3 mechanisms:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eCreates cross-links to rebuild the keratin structure, restoring the entire hair fiber and locking haircolor within.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ePolymers form a protective hydrophobic shield that helps prevent haircolor washout.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWith ArganID, positively charged micro-particles are attracted to the negatively charged hair fiber, infusing argan oil into the cortex while simultaneously sealing and helping repair the hair.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eThrough active COLORLINK technology, the negative effects of haircolor are immediately counteracted by holistically addressing all of hair's specific needs immediately following a haircolor service. 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Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Color Charm Liquid 2N Very Dark Brown","offer_id":43698050433277,"sku":"W00018986","price":12.99,"currency_code":"CAD","in_stock":true},{"title":"042 Gold Warming Gold","offer_id":43698139267325,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"050 Light Drabber Cooling Violet","offer_id":43698139300093,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"T10 Ivory Lady Pale Blonde","offer_id":43698139332861,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"T18 White Lady Lightest Ash Blonde","offer_id":43698139365629,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"T14 Silver Lady Pale Ash Blonde","offer_id":43698139398397,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"T11 Royal Blonde Lightest Beige Blonde","offer_id":43698139431165,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"T35 Imperial Beige Beige Blonde","offer_id":43698139463933,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"7AA\/632 Medium Ash Blonde Medium Blonde Intense Ash","offer_id":43698139496701,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"6AA\/542 Ash Blonde Dark Blonde Intense Ash","offer_id":43698139529469,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true},{"title":"5AA\/336 Light Drab Brown Light Brown Intense Ash","offer_id":43698139562237,"sku":null,"price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-ColorCharm-PermanentColor-ColorCharm12A.jpg?v=1622075034"},{"product_id":"wella-peroxides-and-bleaches-welloxon-perfect-peroxyde-20-vol-33-8oz","title":"Wella Welloxon Perfect Peroxyde 20 Vol - Ideal for Reliable Hair Color Results","description":"\u003cp\u003eWella Welloxon Perfect Peroxyde 20 Vol is your go-to solution for achieving precise hair color results. 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Suitable for those using Wella Koleston Perfect hair colors for optimal results.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eWhy Use This Product\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eEnhance your hair coloring results with Wella Welloxon Perfect Peroxyde 20 Vol. Its stabilized formula ensures your color application is uniform and lasting, delivering vibrant and radiant hair colors with every use.\u003c\/p\u003e\n\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341497712791,"sku":"W000189896","price":12.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-PeroxidesAndBleaches-WelloxonPerfectPeroxyde20Vol33_8Oz.jpg?v=1622075049"},{"product_id":"wella-peroxides-and-bleaches-blondor-bleach-28-2oz","title":"Wella Blondor Bleach - Achieve Clear Blonde Results with Anti-Yellow Molecules","description":"\u003cp\u003eTransform your hair with Wella Blondor Bleach, designed to deliver stunning, clear blonde results with its unique Anti Yellow Molecules. 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Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341524942999,"sku":"W000124578","price":39.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-PeroxidesAndBleaches-Blondorbleach28.2oz.jpg?v=1622075047"},{"product_id":"wella-peroxides-and-bleaches-blondor-bleach-14-1oz","title":"Wella Blondor Bleach with Anti-Yellow Molecules for Clear Blonde Results","description":"\u003cp\u003eAchieve stunning blonde results with Wella Blondor Bleach. Formulated with Anti Yellow Molecules, this bleach ensures clear, vibrant blonde results every time. 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It maximizes the performance of Color Touch formulations while delivering \u003cstrong data-start=\"2168\" data-end=\"2210\"\u003ebeautiful tonal clarity and luminosity\u003c\/strong\u003e.\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. 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Its unique composition provides consistent lift and even distribution, making it perfect for achieving subtle, pastel shades without compromising hair integrity.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eMix with Wella color products in a 1:2 ratio as per instructions.\u003c\/li\u003e\n\u003cli\u003eApply to hair evenly using a tint brush.\u003c\/li\u003e\n\u003cli\u003eLeave on for the recommended processing time, checking regularly.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly and condition hair.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e6 Volume developer for gentle lightening\u003c\/li\u003e\n\u003cli\u003ePerfectly balanced for pastel shades\u003c\/li\u003e\n\u003cli\u003eReliable and consistent results with Wella colors\u003c\/li\u003e\n\u003cli\u003eMaintains hair health with a gentle formula\u003c\/li\u003e\n\u003cli\u003eEasy to mix and apply\u003c\/li\u003e\n\u003cli\u003eIdeal for professional salon use\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWho Should Use This Product\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis product is ideal for professional colorists and stylists who are looking to achieve delicate pastel shades with precision. It's perfect for clients seeking subtle color transformations.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy Use This Product\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eChoose Wella Welloxon Perfect Pastel Developer for its reliability and compatibility with Wella colors, ensuring vibrant yet gentle results. Its formulation is designed to maintain hair's health and integrity while delivering beautiful pastel hues.\u003c\/p\u003e\n\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. 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Its unique formulation ensures moisture retention and reduced breakage, making it a superior choice for lightening needs.\u003c\/p\u003e\n\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341693173911,"sku":"W000189454","price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-PeroxidesAndBleaches-SoftBlondCreamLightener7Oz.jpg?v=1622075068"},{"product_id":"wella-peroxides-and-bleaches-blondor-freelights-peroxide-20-vol-33-8oz","title":"Wella Blondor Freelights Peroxide 20 VOL - Gentle Lift for Precision Lightening","description":"\u003cp\u003eBlondor Freelights Peroxide by Wella offers a gentle lift with 20 VOL peroxide, ideal for achieving precise lightening results. This innovative peroxide ensures a creamy consistency and excellent adherence, reducing swelling and maintaining the mixture in place. Perfect for freehand painting techniques, it eliminates the need for aluminum foil, making it an essential tool for professional colorists.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eMix Freelights White Lightening Powder (A) with Freelight peroxide (B)\u003c\/li\u003e\n\u003cli\u003eUse a mixing ratio of 1:1.5\u003c\/li\u003e\n\u003cli\u003eApply to dry hair only on the surface\u003c\/li\u003e\n\u003cli\u003eDeveloping time depends on hair condition and desired result, up to a maximum of 50 minutes\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e20 VOL peroxide provides a gentle lift\u003c\/li\u003e\n\u003cli\u003eCreamy formula reduces swelling and ensures great adherence\u003c\/li\u003e\n\u003cli\u003eCan be used without aluminum foil for freehand techniques\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWho Should Use This Product\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis product is ideal for professional colorists looking for precision and flexibility in lightening techniques. Suitable for those who prefer freehand application methods.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy Use This Product\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eUse Blondor Freelights Peroxide for its unmatched accuracy and ease of use in lightening applications. The creamy formula and innovative approach to application provide a superior user experience and professional results.\u003c\/p\u003e\n\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341742850199,"sku":"W00018986","price":12.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-PeroxidesAndBleaches-BlondorFreelightsperoxide20VOL33.8oz.jpg?v=1622075075"},{"product_id":"wella-peroxides-and-bleaches-blondor-freelights-bleach-14-1oz","title":"Wella Blondor Freelights Bleach - Achieve Up to 7 Levels of Lift","description":"\u003cp\u003eExperience unparalleled precision with Wella Blondor Freelights Bleach, designed to lighten hair up to 7 levels without the need for foil. This innovative bleaching powder contains clay and bleaching ingredients, allowing for easy application on natural, colored, or lightened hair. When mixed with Blondor Freelights peroxide, this creamy formula swells less and stays put for precise lightening results.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e \u003col\u003e\n\u003cli\u003eBlend Freelights White Lightening Powder (A) with Freelights peroxide (B) in a ratio of 1:1.5.\u003c\/li\u003e\n\u003cli\u003eApply the mixture to dry hair, focusing only on the surface.\u003c\/li\u003e\n\u003cli\u003eAllow to develop for up to 50 minutes, depending on hair condition and desired lightness.\u003c\/li\u003e\n\u003c\/ol\u003e \u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eBleaching powder containing clay and bleaching ingredients\u003c\/li\u003e\n\u003cli\u003eFor natural, colored, or lightened hair\u003c\/li\u003e\n\u003cli\u003eUse with peroxide Blondor Freelights\u003c\/li\u003e\n\u003cli\u003eCreamy formula that swells less and stays put\u003c\/li\u003e\n\u003cli\u003eCan be used without aluminum foil\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003cstrong\u003eWho Should Use This Product\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eIdeal for professional hairstylists looking to achieve high-precision lightening on clients with natural, colored, or pre-lightened hair.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eWhy Use This Product\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eWella Blondor Freelights Bleach offers a unique clay-infused formula for controlled application and professional results, allowing you to achieve up to 7 levels of lift without the need for foil. Perfect for stylists who demand precision and consistency.\u003c\/p\u003e\n\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341776175255,"sku":"W000188545","price":38.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-PeroxidesAndBleaches-BlondorFreelightsbleach14.1oz.jpg?v=1622075073"},{"product_id":"wella-peroxides-and-bleaches-blondor-freelights-peroxide-40-vol-33-8oz","title":"Wella Blondor Freelights Peroxide 40 VOL for Maximum Lightening","description":"\u003cp\u003eAchieve stunning blonde results with Wella Blondor Freelights Peroxide 40 VOL, designed for precise and reliable lightening. This peroxide is formulated with hydrogen peroxide and acrylic polymers to create a creamy consistency that stays in place, providing excellent adherence to hair. It's perfect for freehand techniques without the need for aluminum foil.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eMix Freelights White Lightening Powder (A) with Freelight peroxide (B).\u003c\/li\u003e\n\u003cli\u003eUse a ratio of 1:1.5 for optimal results.\u003c\/li\u003e\n\u003cli\u003eApply to dry hair, focusing on the surface only.\u003c\/li\u003e\n\u003cli\u003eLeave to develop for up to 50 minutes, depending on hair condition and desired result.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e40 VOL peroxide for maximum lifting power.\u003c\/li\u003e\n\u003cli\u003eCreamy consistency minimizes swelling and enhances adherence.\u003c\/li\u003e\n\u003cli\u003eCan be applied without aluminum foil, ideal for creative techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWho Should Use This Product\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eProfessional stylists seeking high-performance lightening for creative and freehand techniques.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy Use This Product\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eChoose this product for its superior lifting power and ease of application, perfect for achieving precise and beautiful blonde results without foil.\u003c\/p\u003e\u003cp\u003eThe sale and use of this product are intended for licensed professionals only. Conduct a hypersensitivity and allergic patch test 48 hours prior to use. Follow all safety instructions and wear suitable gloves.\u003c\/p\u003e\n\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341793509527,"sku":"W000189454","price":12.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-PeroxidesAndBleaches-BlondorFreelightsperoxide40VOL33.8oz.jpg?v=1622075080"},{"product_id":"wella-peroxides-and-bleaches-blondor-freelights-bleach-28-2oz","title":"Wella Blondor Freelights Bleach - Precision Lightening for Natural \u0026 Colored Hair","description":"\u003cp\u003eAchieve stunning blonde results with Wella Blondor Freelights Bleach, an innovative bleaching powder designed for precision lightening. This unique formula contains clay and bleaching ingredients, offering a creamy texture that swells less, ensuring exceptional accuracy without the need for aluminum foil. Perfect for both natural and previously colored hair, this bleach lightens up to 7 levels.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eBlend Freelights White Lightening Powder (A) with Freelight peroxide (B) at a ratio of 1:1.5.\u003c\/li\u003e\n\u003cli\u003eApply to dry hair only on the surface.\u003c\/li\u003e\n\u003cli\u003eDeveloping time depends on hair condition and desired result (max. 50 minutes).\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBleaching powder containing clay and bleaching ingredients.\u003c\/li\u003e\n\u003cli\u003eDesigned for natural, colored, or lightened hair.\u003c\/li\u003e\n\u003cli\u003eUse with Blondor Freelights peroxide.\u003c\/li\u003e\n\u003cli\u003eCreamy formula, which swells less and stays put.\u003c\/li\u003e\n\u003cli\u003eCan be used without aluminum foil.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWho Should Use This Product\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eProfessional stylists seeking precise, foil-free lightening for natural or colored hair. Ideal for achieving up to 7 levels of lift.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhy Use This Product\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWella Blondor Freelights Bleach offers unparalleled precision and convenience, minimizing the need for foils while enhancing lightening results. Trusted by professionals for its reliable performance and innovative formula.\u003c\/p\u003e\n\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341807829143,"sku":"W0001885","price":61.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-PeroxidesAndBleaches-BlondorFreelightsbleach28.2oz.jpg?v=1622075084"},{"product_id":"schwarzkopf-essensity-ammonia-free-permanent-color-essensity-9-55","title":"Schwarzkopf - Essensity - Ammonia-Free - Permanent Color","description":"\u003cdiv class=\"section__content content limited-container customizations__section\" id=\"section-53f201a138\"\u003e\n\u003csection class=\"columncontrol container responsivegrid container-max alignment-vertical-center order-default-mobile margin-block-start-big\"\u003e\n\u003cdiv id=\"columncontrol-dbe0bf6693\" class=\"heliux-grid__wrapper customizations__columncontrol\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003cdiv data-components-params-copytoclipboard='{\"hoverMessage\": \"\", \"clickMessage\": \"\"}' data-components=\"CopyToClipboard\" id=\"text-66b88ed5f8\" class=\"heliux-text__wrapper limited-container apply-margins  customizations__text\"\u003e\n\u003ch4\u003e\n\u003cspan\u003eSometimes with color, less is more\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eAll customers are different.\u003cspan\u003e \u003c\/span\u003eWhile some look for bold shades and want the latest trends, others prefer a natural style over everything else.\u003cspan\u003e \u003c\/span\u003eESSENSITY provides optimal hair coverage, while providing a pleasant coloring experience thanks to our formulas formulated without certain ingredients.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\n\u003cspan\u003eDon't compromise performance\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eDo you think that a formula formulated without certain ingredients equals lower performance?\u003cspan\u003e \u003c\/span\u003eThink again!\u003cspan\u003e \u003c\/span\u003eYou can now give clients the opportunity to incorporate their lifestyle without certain products into their hair and beauty routine without compromising the color result.\u003cspan\u003e \u003c\/span\u003eAll ESSENSITY dyes are ammonia-free and free of:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSilicones\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSynthetic mineral oil\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eParabens\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eChemical smell\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eScent\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"section__content content limited-container customizations__section\" id=\"section-f071b1186c\"\u003e\n\u003csection class=\"columncontrol container responsivegrid container-max order-default-mobile margin-block-start-big\"\u003e\n\u003cdiv id=\"columncontrol-7fd6657b3a\" class=\"heliux-grid__wrapper customizations__columncontrol\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003cdiv data-type=\"h2\" id=\"title-f3894da3ef\" class=\"heliux-text__wrapper inpagenavigation__item limited-container skip-margins customizations__title\"\u003e\n\u003ch2 class=\"heading2 hide-if-empty-placeholder apply-margins apply-font-style title__heading\"\u003e\u003cspan\u003eESSENSITY COLOR ASSORTMENT\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv data-components-params-copytoclipboard='{\"hoverMessage\": \"\", \"clickMessage\": \"\"}' data-components=\"CopyToClipboard\" id=\"text-d64b39f672\" class=\"heliux-text__wrapper limited-container apply-margins  customizations__text\"\u003e\n\u003cp\u003e\u003cspan\u003eTo achieve healthy-looking colors, we've structured the entire ESSENSITY assortment into duos and trios.\u003cspan\u003e \u003c\/span\u003eBased on similar tonal characters, these carefully selected combinations enhance intensity and softness for a natural appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e\u003cimg src=\"https:\/\/cdn11.bigcommerce.com\/s-892y3b6fw\/images\/stencil\/1280x1280\/products\/7333\/11190\/Nuancier-Coloration-Sans-Ammoniaque-Essensity-Schwarzkopf-Professional-zoom__73403.1684853499.jpg?c\" id=\"https:\/\/cdn11.bigcommerce.com\/s-892y3b6fw\/images\/stencil\/1280x1280\/products\/7333\/11190\/Nuancier-Coloration-Sans-Ammoniaque-Essensity-Schwarzkopf-Professional-zoom__73403.1684853499.jpg?c\" class=\"origImg\" width=\"624\" height=\"624\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv data-type=\"h2\" id=\"title-04ee596693\" class=\"heliux-text__wrapper inpagenavigation__item limited-container skip-margins customizations__title\"\u003e\n\u003ch2 class=\"heading2 hide-if-empty-placeholder apply-margins apply-font-style title__heading\"\u003e\u003cspan\u003eTHE SECRET LIES IN PHYTOLIPIDS TECHNOLOGY\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv data-components-params-copytoclipboard='{\"hoverMessage\": \"\", \"clickMessage\": \"\"}' data-components=\"CopyToClipboard\" id=\"text-3dd0e51546\" class=\"heliux-text__wrapper limited-container apply-margins  customizations__text\"\u003e\n\u003cp\u003e\u003cspan\u003eThe combination of specially redesigned color pigments and plant-derived oils containing lipids found in healthy-looking hair optimizes color performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e\u003cimg height=\"258\" width=\"258\" src=\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-1_1020x1020?wid=768\u0026amp;fmt=webp\u0026amp;qlt=80\u0026amp;fit=hfit\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\u003c\/ul\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__content\"\u003e\n\u003cp\u003e\u003cspan\u003eRedesigned color pigments to achieve precise highlight direction and improved color intensity with true-to-sample, natural-looking results.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__image\"\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-2_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\" id=\"image-d8c0f20a80\"\u003e\n\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e \u003cimg height=\"260\" width=\"260\" src=\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-2_1020x1020?wid=768\u0026amp;fmt=webp\u0026amp;qlt=80\u0026amp;fit=hfit\"\u003e\n\u003c\/div\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-2_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__content\"\u003e\n\u003cp\u003e\u003cspan\u003eIncreased content of plant-derived oils improves the true concentration of color pigments and other active ingredients.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__image\"\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-3_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\" id=\"image-d1a112abbe\"\u003e\n\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e \u003cimg height=\"260\" width=\"260\" src=\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-3_1020x1020?wid=768\u0026amp;fmt=webp\u0026amp;qlt=80\u0026amp;fit=hfit\"\u003e\n\u003c\/div\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-3_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__content\"\u003e\n\u003cp\u003e\u003cspan\u003eConcentrated pigments and active ingredients penetrate the cortex for superior performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__image\"\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-4_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\" id=\"image-fea154c7d3\"\u003e\n\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e \u003cimg height=\"264\" width=\"264\" src=\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-4_1020x1020?wid=768\u0026amp;fmt=webp\u0026amp;qlt=80\u0026amp;fit=hfit\"\u003e\n\u003c\/div\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-4_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"section__content content limited-container customizations__section\" id=\"section-94b6247752\"\u003e\n\u003csection class=\"columncontrol container responsivegrid container-max order-default-mobile margin-block-end-default\"\u003e\n\u003cdiv id=\"columncontrol-1f2bec6bd4\" class=\"heliux-grid__wrapper customizations__columncontrol\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__content\"\u003e\n\u003cp\u003e\u003cspan\u003ePlant-derived oils seal in color.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eResult: long-lasting color, natural intensity and softness.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"7-0 Medium Blonde Natural","offer_id":43792007856381,"sku":"2928143","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"8-0 Light Blonde Natural","offer_id":43792007889149,"sku":"2928189","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"10-0 Ultra Blonde Natural","offer_id":43792007954685,"sku":"2793383","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"7-00 Medium Blonde Natural","offer_id":43792008052989,"sku":"2929151","price":9.25,"currency_code":"CAD","in_stock":true},{"title":"9-00 Extra Light Blonde Natural","offer_id":43792008085757,"sku":"2929159","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"8-14 Light Blonde Cedar","offer_id":43792008118525,"sku":"","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"10-14 Ultra Blonde Cedar","offer_id":43792008184061,"sku":"2936298","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"8-19 Light Blonde (lighting Shade)","offer_id":43792008216829,"sku":"2914488","price":28.0,"currency_code":"CAD","in_stock":true},{"title":"10-19 Ultra Blonde (Lighting Shade)","offer_id":43792008249597,"sku":"2928091","price":9.25,"currency_code":"CAD","in_stock":true},{"title":"7-2 Medium Blonde (Lighting Shade)","offer_id":43792008282365,"sku":"","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"10-2 Medium Blonde (Lighting Shade)","offer_id":43792008315133,"sku":"","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"6-45 Dark Blonde Bamboo","offer_id":43792008380669,"sku":"","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"8-45 Light Blonde Bamboo","offer_id":43792008413437,"sku":"","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"7-55 Medium Blonde Honey","offer_id":43792008478973,"sku":"2928566","price":9.25,"currency_code":"CAD","in_stock":true},{"title":"6-62 Dark Blonde Havana","offer_id":43792008642813,"sku":"","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"8-62 Light Blonde Havana","offer_id":43792008675581,"sku":"","price":8.8,"currency_code":"CAD","in_stock":true},{"title":"7-67 Medium Blonde Oak","offer_id":43792008741117,"sku":"2936364","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"6-68 Dark Blonde Teak","offer_id":43792008839421,"sku":"2928564","price":10.56,"currency_code":"CAD","in_stock":true},{"title":"7-77 Medium Blonde Autumn Leaf","offer_id":43792008904957,"sku":"2914483","price":11.99,"currency_code":"CAD","in_stock":true},{"title":"6-88 Dark Blonde Autumn Leaf","offer_id":43792008970493,"sku":"2914482","price":11.99,"currency_code":"CAD","in_stock":true},{"title":"7-50 Medium Blonde (Fashion \u0026 Cover)","offer_id":43792009036029,"sku":"2681822","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"7-60 Medium Blonde (Fashion \u0026 Cover)","offer_id":43792009134333,"sku":"2681908","price":11.25,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/SKP_SL_ESS_1_1302x1736_04b94302-514a-4803-bc34-c0bffb055b26.webp?v=1698347532"},{"product_id":"schwarzkopf-blondme-peroxides-and-bleaches-blondme-bleach-and-tone-cool-additive-2oz","title":"BLONDME Bleach \u0026 Tone Additives – Ash, Violet, Matte – Tone While You Lift for Clean, Cool Blonde Results","description":"\u003cp\u003eStreamline your lightening and toning process with \u003cstrong\u003eSchwarzkopf BLONDME Bleach \u0026amp; Tone Additives\u003c\/strong\u003e, available in three powerful shades: \u003cstrong\u003eAsh\u003c\/strong\u003e, \u003cstrong\u003eViolet\u003c\/strong\u003e, and \u003cstrong\u003eMatte\u003c\/strong\u003e. These pigment-rich liquid additives are designed to be mixed directly with \u003cstrong\u003eBLONDME Premium Lightener 9+\u003c\/strong\u003e, allowing stylists to \u003cstrong\u003elift and tone in one step\u003c\/strong\u003e—perfect for time-saving, high-performance blonding.\u003c\/p\u003e\n\u003cp\u003eWhether you're neutralizing yellow, brass, or creating soft beige finishes, each tone delivers \u003cstrong\u003ecustom color control\u003c\/strong\u003e, eliminating the need for a separate toner. Ideal for both \u003cstrong\u003eon-scalp and off-scalp techniques\u003c\/strong\u003e, these additives give you \u003cstrong\u003egreater flexibility and cleaner, cooler results\u003c\/strong\u003e every time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTone Options:\u003c\/strong\u003e\u003cbr\u003e• \u003cstrong\u003eAsh\u003c\/strong\u003e – Neutralizes strong yellow for cool, smoky blonde\u003cbr\u003e• \u003cstrong\u003eViolet\u003c\/strong\u003e – Cancels gold and brass tones for icy, bright blonde\u003cbr\u003e• \u003cstrong\u003eMatte\u003c\/strong\u003e – Delivers soft, beige-blonde tones with a muted finish\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize: 60ml each\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use the Product?\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003eMix 1 part Bleach \u0026amp; Tone Additive + 1 part BLONDME Premium Lightener 9+ + 1.5–2.5 parts BLONDME Premium Developer.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eApply to dry, unwashed hair using on- or off-scalp techniques.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDevelop for up to 45 minutes, checking frequently.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRinse thoroughly and follow with the BLONDME care range.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features of the Product:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eTones and lifts in one step\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAvailable in Ash, Violet, and Matte\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eTargets yellow, gold, and warm undertones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCompatible with BLONDME Premium Lightener 9+\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIdeal for on-scalp and freehand techniques\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSmooth, easy mixing and application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address?\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eLicensed professionals performing lightening and toning services\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eClients who want clean, cool blonde tones with fewer steps\u003cbr\u003e\u003cstrong\u003eHair Concerns Solved:\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBrassy, yellow, or gold undertones after bleaching\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eTime-consuming double process blonding\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eInconsistent or dull blonde tones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Should You Use This Product \u0026amp; Benefits?\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eBLONDME Bleach \u0026amp; Tone Additives\u003c\/strong\u003e allow stylists to \u003cstrong\u003ecustomize blonding results with precision and efficiency\u003c\/strong\u003e, delivering clear, vibrant tones while lightening. Get the perfect tone—\u003cstrong\u003eAsh for smoky coolness, Violet for icy brightness, or Matte for soft beige hues\u003c\/strong\u003e—all while maintaining hair integrity and reducing processing time.\u003c\/p\u003e\n\u003cp\u003e⚠️ \u003cstrong\u003eProfessional Use Warning\u003c\/strong\u003e\u003cbr\u003eFor professional use only. Must be used with BLONDME Premium Lightener 9+ and Developer. Not suitable for direct application or non-professional use. Always perform a patch test before application. 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Infused with \u003cstrong data-start=\"531\" data-end=\"571\"\u003eIntegrated Bond Enforcing Technology\u003c\/strong\u003e, it helps to \u003cstrong data-start=\"585\" data-end=\"635\"\u003erebuild and protect the hair’s inner structure\u003c\/strong\u003e while delivering rich, lasting tone.\u003c\/p\u003e\n\u003cp data-start=\"674\" data-end=\"937\"\u003eThe \u003cstrong data-start=\"678\" data-end=\"701\"\u003eBlonde Toning range\u003c\/strong\u003e is ideal for refining light blondes and neutralizing unwanted warm tones, while the \u003cstrong data-start=\"786\" data-end=\"808\"\u003eDeep Toning shades\u003c\/strong\u003e are specially developed to \u003cstrong data-start=\"836\" data-end=\"884\"\u003eenhance darker blonde or pre-lightened bases\u003c\/strong\u003e with deeper pigment intensity and flawless blending.\u003c\/p\u003e\n\u003cp data-start=\"939\" data-end=\"1144\"\u003eEach shade is \u003cstrong data-start=\"953\" data-end=\"969\"\u003eintermixable\u003c\/strong\u003e, allowing stylists to craft custom tones, refresh faded color, or correct uneven results with \u003cstrong data-start=\"1064\" data-end=\"1083\"\u003etotal precision\u003c\/strong\u003e—all while leaving hair soft, shiny, and noticeably stronger.\u003c\/p\u003e\n\u003cp data-start=\"1146\" data-end=\"1166\"\u003e\u003cstrong data-start=\"1146\" data-end=\"1166\"\u003eSize: 2oz (60ml)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1168\" data-end=\"1358\"\u003e\u003cstrong data-start=\"1168\" data-end=\"1210\"\u003eTone Options Available (intermixable):\u003c\/strong\u003e\u003cbr data-start=\"1210\" data-end=\"1213\"\u003eBlonde Toning: Ice, Sand, Lilac, Steel Blue, Caramel, Apricot, Strawberry\u003cbr data-start=\"1286\" data-end=\"1289\"\u003eDeep Toning: Deep Chestnut, Deep Caramel, Deep Tobacco, Deep Hazelnut\u003c\/p\u003e\n\u003cp data-start=\"1360\" data-end=\"1389\"\u003e\u003cstrong data-start=\"1360\" data-end=\"1387\"\u003eHow to Use the Product?\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"1390\" data-end=\"1640\"\u003e\n\u003cli data-start=\"1390\" data-end=\"1459\"\u003e\n\u003cp data-start=\"1393\" data-end=\"1459\"\u003eMix 1:1 with BLONDME Premium Developer (2% \/ 7 Vol recommended).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1460\" data-end=\"1517\"\u003e\n\u003cp data-start=\"1463\" data-end=\"1517\"\u003eApply to pre-lightened or blonde hair (towel-dried).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1518\" data-end=\"1577\"\u003e\n\u003cp data-start=\"1521\" data-end=\"1577\"\u003eDevelop for 15–30 minutes depending on tone intensity.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1578\" data-end=\"1640\"\u003e\n\u003cp data-start=\"1581\" data-end=\"1640\"\u003eMonitor visually, rinse thoroughly, and apply BLONDME care.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"1642\" data-end=\"1676\"\u003e\u003cstrong data-start=\"1642\" data-end=\"1674\"\u003eKey Features of the Product:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1677\" data-end=\"1933\"\u003e\n\u003cli data-start=\"1677\" data-end=\"1729\"\u003e\n\u003cp data-start=\"1679\" data-end=\"1729\"\u003eDemi-permanent toning cream with bond protection\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1730\" data-end=\"1788\"\u003e\n\u003cp data-start=\"1732\" data-end=\"1788\"\u003eTones and reinforces the hair structure simultaneously\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1789\" data-end=\"1831\"\u003e\n\u003cp data-start=\"1791\" data-end=\"1831\"\u003eFor both light and darker blonde bases\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1832\" data-end=\"1885\"\u003e\n\u003cp data-start=\"1834\" data-end=\"1885\"\u003eRich, customizable color with intermixable shades\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1886\" data-end=\"1933\"\u003e\n\u003cp data-start=\"1888\" data-end=\"1933\"\u003eSmooth, creamy texture for even application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1935\" data-end=\"2017\"\u003e\u003cstrong data-start=\"1935\" data-end=\"1998\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address?\u003c\/strong\u003e\u003cbr data-start=\"1998\" data-end=\"2001\"\u003e\u003cstrong data-start=\"2001\" data-end=\"2015\"\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2018\" data-end=\"2272\"\u003e\n\u003cli data-start=\"2018\" data-end=\"2067\"\u003e\n\u003cp data-start=\"2020\" data-end=\"2067\"\u003eProfessionals toning blonde or lightened hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2068\" data-end=\"2153\"\u003e\n\u003cp data-start=\"2070\" data-end=\"2153\"\u003eClients needing soft, cool, or rich deep tone results\u003cbr data-start=\"2123\" data-end=\"2126\"\u003e\u003cstrong data-start=\"2126\" data-end=\"2151\"\u003eHair Concerns Solved:\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2154\" data-end=\"2194\"\u003e\n\u003cp data-start=\"2156\" data-end=\"2194\"\u003eBrassy, yellow, or overly warm tones\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2195\" data-end=\"2233\"\u003e\n\u003cp data-start=\"2197\" data-end=\"2233\"\u003eFaded color or lack of tonal depth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2234\" data-end=\"2272\"\u003e\n\u003cp data-start=\"2236\" data-end=\"2272\"\u003eWeak, damaged hair post-lightening\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2274\" data-end=\"2607\"\u003e\u003cstrong data-start=\"2274\" data-end=\"2321\"\u003eWhy Should You Use This Product \u0026amp; Benefits?\u003c\/strong\u003e\u003cbr data-start=\"2321\" data-end=\"2324\"\u003e\u003cstrong data-start=\"2324\" data-end=\"2363\"\u003eBLONDME Blonde \u0026amp; Deep Toning Creams\u003c\/strong\u003e are your go-to for \u003cstrong data-start=\"2383\" data-end=\"2422\"\u003emulti-dimensional blonde perfection\u003c\/strong\u003e. From icy platinum to rich, deep tones, achieve salon-quality finish with \u003cstrong data-start=\"2497\" data-end=\"2519\"\u003ebond care built-in\u003c\/strong\u003e. Fast, reliable, and endlessly customizable, it's the ultimate tool for toning mastery.\u003c\/p\u003e\n\u003cp data-start=\"2609\" data-end=\"2891\"\u003e⚠️ \u003cstrong data-start=\"2612\" data-end=\"2640\"\u003eProfessional Use Warning\u003c\/strong\u003e\u003cbr data-start=\"2640\" data-end=\"2643\"\u003eFor professional use only. Must be mixed with BLONDME Premium Developer and applied on pre-lightened or natural blonde hair. Always perform a patch test 48 hours prior. Not for home use. Improper application may result in uneven tone or irritation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"BLONDME","offers":[{"title":"T-Ice","offer_id":43791937798397,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"T-Strawberry","offer_id":43791937962237,"sku":"2865519","price":13.5,"currency_code":"CAD","in_stock":true},{"title":"T-Sand","offer_id":43791937831165,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"T-Lilac","offer_id":43791937929469,"sku":"2865519","price":13.5,"currency_code":"CAD","in_stock":true},{"title":"T-Steel Blue","offer_id":43791937863933,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"T-Ice-Irise","offer_id":43791939895549,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"T-Brown-Monhogany","offer_id":43791938027773,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"T-Clear","offer_id":46938948665597,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"DT-Granite","offer_id":43791938126077,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"DT-Milk Chocolate","offer_id":43791938158845,"sku":"2865519","price":13.5,"currency_code":"CAD","in_stock":true},{"title":"DT-Nougat","offer_id":43791938191613,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"DT-Deep Chestnut","offer_id":43791939928317,"sku":"2865518","price":13.5,"currency_code":"CAD","in_stock":true},{"title":"DT-Peach Sorbet","offer_id":44145165402365,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true},{"title":"W-Sand (White Blending)","offer_id":43791938060541,"sku":"2865519","price":11.25,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Schwarzkopf-Blondme-Blondetoning-Strawberry2oz.jpg?v=1697209136"},{"product_id":"goldwell-elumen-hair-color-lock-8-5oz","title":"Goldwell Elumen Lock – Color Sealing Treatment For Longer-lasting Vibrancy","description":"\u003cp data-start=\"120\" data-end=\"713\"\u003eGoldwell Elumen Lock is a specialized post-color treatment designed to \u003cstrong data-start=\"191\" data-end=\"211\"\u003eseal in pigments\u003c\/strong\u003e, reduce wash-out, and extend the vibrancy of Elumen and Elumen Play hair color. Its advanced formula stabilizes direct-dye molecules inside the hair, helping maintain \u003cstrong data-start=\"379\" data-end=\"412\"\u003eintensity, shine, and clarity\u003c\/strong\u003e for noticeably longer. By supporting the hair’s cuticle structure, Elumen Lock enhances smoothness and helps preserve the \u003cstrong data-start=\"535\" data-end=\"564\"\u003eglossy, reflective finish\u003c\/strong\u003e that Elumen colors are known for. Ideal for vivid shades, deep tones, and pastels, this treatment ensures color stays bold, bright, and salon-fresh.\u003c\/p\u003e\n\u003cp data-start=\"715\" data-end=\"932\"\u003e\u003cstrong data-start=\"715\" data-end=\"741\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-start=\"741\" data-end=\"744\"\u003eApply evenly to towel-dried hair immediately after rinsing out Elumen or Elumen Play color. Leave on for 5 minutes, then rinse thoroughly. Follow with your preferred conditioner if needed.\u003c\/p\u003e\n\u003cp data-start=\"934\" data-end=\"1226\"\u003e\u003cstrong data-start=\"934\" data-end=\"965\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-start=\"965\" data-end=\"968\"\u003eLocks in Elumen and Elumen Play pigments\u003cbr data-start=\"1008\" data-end=\"1011\"\u003eHelps reduce fading and pigment wash-out\u003cbr data-start=\"1051\" data-end=\"1054\"\u003eEnhances color longevity and clarity\u003cbr data-start=\"1090\" data-end=\"1093\"\u003eImproves shine and smoothness\u003cbr data-start=\"1122\" data-end=\"1125\"\u003eSupports cuticle sealing for high-chroma retention\u003cbr data-start=\"1175\" data-end=\"1178\"\u003eIdeal for maintaining vibrant or pastel colors\u003c\/p\u003e\n\u003cp data-start=\"1228\" data-end=\"1508\"\u003e\u003cstrong data-start=\"1228\" data-end=\"1290\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-start=\"1290\" data-end=\"1293\"\u003ePerfect for anyone with \u003cstrong data-start=\"1317\" data-end=\"1348\"\u003eElumen or Elumen Play color\u003c\/strong\u003e, especially bright fashion shades, pastels, or tones that typically fade quickly. Suitable for clients who want \u003cstrong data-start=\"1461\" data-end=\"1488\"\u003elonger-lasting vibrancy\u003c\/strong\u003e and enhanced shine.\u003c\/p\u003e\n\u003cp data-start=\"1510\" data-end=\"1738\"\u003e\u003cstrong data-start=\"1510\" data-end=\"1556\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-start=\"1556\" data-end=\"1559\"\u003eElumen Lock helps \u003cstrong data-start=\"1577\" data-end=\"1606\"\u003epreserve color investment\u003c\/strong\u003e, maintain brightness and richness between washes, and keep the hair looking \u003cstrong data-start=\"1683\" data-end=\"1726\"\u003esmooth, reflective, and freshly colored\u003c\/strong\u003e for longer.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":39628127764631,"sku":"G0001454","price":19.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/GoldwellElumen-HairColor-Lock8.5oz.jpg?v=1631819220"},{"product_id":"goldwell-elumen-hair-color-prepare-5oz","title":"Goldwell Elumen Prepare – Pre-color Equalizing Treatment For Elumen \u0026 Elumen Play","description":"\u003cp data-start=\"141\" data-end=\"713\"\u003eGoldwell Elumen Prepare is a pre-color equalizing treatment formulated to enhance the \u003cstrong data-start=\"227\" data-end=\"267\"\u003eadhesion, penetration, and longevity\u003c\/strong\u003e of Elumen and Elumen Play color. Ideal for porous, uneven, or chemically processed hair, this liquid pre-treatment helps create a more uniform surface, improving color uptake and ensuring \u003cstrong data-start=\"456\" data-end=\"491\"\u003eeven, vibrant, and long-lasting\u003c\/strong\u003e results. By supporting the hair’s structural balance before application, Elumen Prepare helps reduce patchiness, enhances tonal clarity, and ensures that direct-dye pigments anchor more effectively for maximum brilliance.\u003c\/p\u003e\n\u003cp data-start=\"715\" data-end=\"935\"\u003e\u003cstrong data-start=\"715\" data-end=\"741\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-start=\"741\" data-end=\"744\"\u003eApply to dry or towel-dried hair before coloring. Spray evenly from roots to ends, comb through, and allow to dry or proceed directly with the Elumen or Elumen Play application. Do not rinse.\u003c\/p\u003e\n\u003cp data-start=\"937\" data-end=\"1322\"\u003e\u003cstrong data-start=\"937\" data-end=\"968\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-start=\"968\" data-end=\"971\"\u003eImproves adhesion and penetration of direct-dye pigments\u003cbr data-start=\"1027\" data-end=\"1030\"\u003eHelps achieve more even and consistent color results\u003cbr data-start=\"1082\" data-end=\"1085\"\u003eSupports porous or uneven hair for balanced uptake\u003cbr data-start=\"1135\" data-end=\"1138\"\u003eEnhances vibrancy, longevity, and clarity of Elumen shades\u003cbr data-start=\"1196\" data-end=\"1199\"\u003eLightweight, non-rinse formula suitable for all hair types\u003cbr data-start=\"1257\" data-end=\"1260\"\u003eIdeal for preparing hair before vivid or pastel applications\u003c\/p\u003e\n\u003cp data-start=\"1324\" data-end=\"1627\"\u003e\u003cstrong data-start=\"1324\" data-end=\"1386\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-start=\"1386\" data-end=\"1389\"\u003ePerfect for clients with \u003cstrong data-start=\"1414\" data-end=\"1475\"\u003eporous, uneven, pre-lightened, or chemically treated hair\u003c\/strong\u003e who need improved color uniformity. Recommended for anyone seeking \u003cstrong data-start=\"1543\" data-end=\"1563\"\u003emaximum vibrancy\u003c\/strong\u003e and \u003cstrong data-start=\"1568\" data-end=\"1591\"\u003eoptimized longevity\u003c\/strong\u003e from Elumen and Elumen Play shades.\u003c\/p\u003e\n\u003cp data-start=\"1629\" data-end=\"1897\"\u003e\u003cstrong data-start=\"1629\" data-end=\"1675\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-start=\"1675\" data-end=\"1678\"\u003eUsing Elumen Prepare helps ensure that color pigments \u003cstrong data-start=\"1732\" data-end=\"1759\"\u003eanchor more effectively\u003c\/strong\u003e, improving saturation, consistency, and wear. It creates the ideal foundation for \u003cstrong data-start=\"1842\" data-end=\"1871\"\u003ebright, even, and durable\u003c\/strong\u003e direct-dye color results.\u003c\/p\u003e\n\u003cp data-start=\"1899\" data-end=\"2407\"\u003eTags\u003cbr data-start=\"1903\" data-end=\"1906\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003chr data-start=\"2409\" data-end=\"2412\"\u003e\n\u003cp data-start=\"2414\" data-end=\"2547\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e \u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":39628189008023,"sku":"G00017787","price":19.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/GoldwellElumen-HairColor-Prepare5oz.jpg?v=1631819200"},{"product_id":"goldwell-elumen-hair-color-return-8-5oz","title":"Goldwell Elumen Return – Color Reduction Treatment For Elumen \u0026 Elumen Play","description":"\u003cp data-start=\"488\" data-end=\"1103\"\u003eGoldwell Elumen Return is a gentle, effective color-reduction treatment designed to \u003cstrong data-start=\"572\" data-end=\"632\"\u003esoften, diminish, or adjust Elumen and Elumen Play color\u003c\/strong\u003e without damaging the hair. Ideal for correcting intensity, removing excess depth, or preparing the hair for a new application, this formula helps reduce unwanted pigmentation while maintaining the hair’s \u003cstrong data-start=\"837\" data-end=\"880\"\u003esmoothness, shine, and cosmetic quality\u003c\/strong\u003e. It works by gradually loosening direct-dye molecules, offering controlled reduction for vivid shades, deep tones, and pastels. This product is perfect for clients seeking a refreshed canvas or a softer, more natural tone.\u003c\/p\u003e\n\u003cp data-start=\"1105\" data-end=\"1389\"\u003e\u003cstrong data-start=\"1105\" data-end=\"1131\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-start=\"1131\" data-end=\"1134\"\u003eApply evenly to dry hair on the areas where color reduction is desired. Leave on according to the recommended timing based on the intensity to be reduced, then rinse thoroughly. Follow with shampoo and conditioner. Repeat if needed for stronger reduction.\u003c\/p\u003e\n\u003cp data-start=\"1391\" data-end=\"1723\"\u003e\u003cstrong data-start=\"1391\" data-end=\"1422\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-start=\"1422\" data-end=\"1425\"\u003eGently reduces Elumen and Elumen Play color\u003cbr data-start=\"1468\" data-end=\"1471\"\u003eHelps soften intensity without harsh chemicals\u003cbr data-start=\"1517\" data-end=\"1520\"\u003eSupports even, controlled color correction\u003cbr data-start=\"1562\" data-end=\"1565\"\u003eMaintains shine and cosmetic smoothness\u003cbr data-start=\"1604\" data-end=\"1607\"\u003eSafe for all hair types, including vivid and pastel tones\u003cbr data-start=\"1664\" data-end=\"1667\"\u003eIdeal for transitioning or correcting direct-dye color\u003c\/p\u003e\n\u003cp data-start=\"1725\" data-end=\"2013\"\u003e\u003cstrong data-start=\"1725\" data-end=\"1787\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-start=\"1787\" data-end=\"1790\"\u003eIdeal for anyone wanting to \u003cstrong data-start=\"1818\" data-end=\"1831\"\u003etone down\u003c\/strong\u003e Elumen or Elumen Play color, correct overly intense results, or shift to a new shade. Suitable for clients who need \u003cstrong data-start=\"1948\" data-end=\"1978\"\u003econtrolled color reduction\u003c\/strong\u003e without compromising hair quality.\u003c\/p\u003e\n\u003cp data-start=\"2015\" data-end=\"2278\"\u003e\u003cstrong data-start=\"2015\" data-end=\"2061\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-start=\"2061\" data-end=\"2064\"\u003eElumen Return provides a gentle, non-damaging way to \u003cstrong data-start=\"2117\" data-end=\"2157\"\u003eadjust or remove direct-dye pigments\u003c\/strong\u003e, making color changes easier, more controlled, and more predictable while keeping hair \u003cstrong data-start=\"2245\" data-end=\"2277\"\u003esmooth, soft, and manageable\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":39628333482135,"sku":"G0001758584","price":23.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/GoldwellElumen-HairColor-Return8.5oz.jpg?v=1631819192"},{"product_id":"goldwell-elumen-hair-color-clean-8-5oz","title":"Goldwell Elumen Clean 8.5oz – Stain-removing Skin Cleanser For Elumen \u0026 Elumen Play","description":"\u003cp data-start=\"125\" data-end=\"684\"\u003eGoldwell Elumen Clean is a gentle yet effective stain-removing cleanser formulated to \u003cstrong data-start=\"211\" data-end=\"281\"\u003elift and remove Elumen and Elumen Play color residue from the skin\u003c\/strong\u003e without irritation. Designed specifically for high-pigment direct dyes, this formula helps dissolve unwanted staining while keeping the skin comfortable and soothed. It works precisely on the surface without affecting the color result on the hair, making it ideal for use around the hairline, neck, and hands after vivid applications. Leaves the skin fresh, clean, and free from stubborn pigment marks.\u003c\/p\u003e\n\u003cp data-start=\"686\" data-end=\"893\"\u003e\u003cstrong data-start=\"686\" data-end=\"712\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-start=\"712\" data-end=\"715\"\u003eApply a small amount to a cotton pad and gently wipe stained skin areas. Repeat as needed until the stain lifts. Avoid contact with the eyes. Rinse the area with water after use.\u003c\/p\u003e\n\u003cp data-start=\"895\" data-end=\"1204\"\u003e\u003cstrong data-start=\"895\" data-end=\"926\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-start=\"926\" data-end=\"929\"\u003eRemoves Elumen and Elumen Play stains from the skin\u003cbr data-start=\"980\" data-end=\"983\"\u003eGentle, non-irritating formula\u003cbr data-start=\"1013\" data-end=\"1016\"\u003eEffective on vivid and high-pigment colors\u003cbr data-start=\"1058\" data-end=\"1061\"\u003eSafe for use around the hairline and delicate areas\u003cbr data-start=\"1112\" data-end=\"1115\"\u003eDoes not affect color results on the hair\u003cbr data-start=\"1156\" data-end=\"1159\"\u003eHelps maintain a clean, professional finish\u003c\/p\u003e\n\u003cp data-start=\"1206\" data-end=\"1475\"\u003e\u003cstrong data-start=\"1206\" data-end=\"1268\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-start=\"1268\" data-end=\"1271\"\u003ePerfect for clients who color with \u003cstrong data-start=\"1306\" data-end=\"1331\"\u003eElumen or Elumen Play\u003c\/strong\u003e, especially vivid shades that can stain the skin. Ideal for stylists who need a \u003cstrong data-start=\"1412\" data-end=\"1449\"\u003eclean, flawless color application\u003c\/strong\u003e without visible staining.\u003c\/p\u003e\n\u003cp data-start=\"1477\" data-end=\"1714\"\u003e\u003cstrong data-start=\"1477\" data-end=\"1523\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-start=\"1523\" data-end=\"1526\"\u003eElumen Clean ensures a \u003cstrong data-start=\"1549\" data-end=\"1578\"\u003eprofessional, tidy result\u003c\/strong\u003e by removing any excess pigment from the skin, enhancing client comfort and maintaining a polished final look after bold color services.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":39628396888215,"sku":"G0001412558","price":19.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/GoldwellElumen-HairColor-Clean8.5oz.jpg?v=1631819185"},{"product_id":"goldwell-elumen-elumen-play-blue-4oz","title":"Goldwell Elumen Play Semi-permanent Hair Color – Oxidant-free Vivid Shades","description":"\u003cp data-start=\"440\" data-end=\"1134\"\u003eGoldwell Elumen and Elumen Play are high-performance direct dye color systems designed to deliver exceptional brilliance, intensity, and shine without oxidative developers. Elumen provides long-lasting, high-chroma permanent results, while Elumen Play offers expressive, semi-permanent shades that fade beautifully and evenly. Both systems use innovative pigment technology that penetrates into the hair without ammonia, peroxide, or traditional alkalinity, helping maintain smoothness, color vibrancy, and exceptional light reflection. With a wide range of shades—from refined naturals to bold creative tones—Elumen and Elumen Play allow limitless creativity with controlled, reliable results.\u003c\/p\u003e\n\u003cp data-start=\"1136\" data-end=\"1717\"\u003e\u003cstrong data-start=\"1136\" data-end=\"1158\"\u003eTechnical Benefits\u003c\/strong\u003e\u003cbr data-start=\"1158\" data-end=\"1161\"\u003e• High-intensity direct dyes with extraordinary brilliance\u003cbr data-start=\"1219\" data-end=\"1222\"\u003e• No ammonia, no peroxide, no developer required\u003cbr data-start=\"1270\" data-end=\"1273\"\u003e• Elumen = long-lasting permanent direct dye\u003cbr data-start=\"1317\" data-end=\"1320\"\u003e• Elumen Play = semi-permanent, expressive, easy-fade color\u003cbr data-start=\"1379\" data-end=\"1382\"\u003e• Smooth finish with exceptional shine and light reflection\u003cbr data-start=\"1441\" data-end=\"1444\"\u003e• Helps maintain hair integrity by avoiding oxidative stress\u003cbr data-start=\"1504\" data-end=\"1507\"\u003e• Ideal for fashion shades, color corrections, pre-pigmentation, and creative blending\u003cbr data-start=\"1593\" data-end=\"1596\"\u003e• Fades evenly without harsh undertones (Elumen Play)\u003cbr data-start=\"1649\" data-end=\"1652\"\u003e• Can be removed or corrected using Elumen Return (in many cases)\u003c\/p\u003e\n\u003cp data-start=\"1719\" data-end=\"2049\"\u003e\u003cstrong data-start=\"1719\" data-end=\"1745\"\u003eMixing Recommendations\u003c\/strong\u003e\u003cbr data-start=\"1745\" data-end=\"1748\"\u003e• Do NOT mix Elumen or Elumen Play with oxidative developers\u003cbr data-start=\"1808\" data-end=\"1811\"\u003e• Apply directly from the tube or mix shades for custom results\u003cbr data-start=\"1874\" data-end=\"1877\"\u003e• For refinement, dilution, or pastel tones, use Clear (Elumen Clear or Elumen Play Clear)\u003cbr data-start=\"1967\" data-end=\"1970\"\u003e• Compatible only within their own systems (Elumen with Elumen, Play with Play)\u003c\/p\u003e\n\u003cp data-start=\"2051\" data-end=\"2392\"\u003e\u003cstrong data-start=\"2051\" data-end=\"2079\"\u003eApplication \u0026amp; Processing\u003c\/strong\u003e\u003cbr data-start=\"2079\" data-end=\"2082\"\u003e• Apply to dry, clean hair for maximum penetration\u003cbr data-start=\"2132\" data-end=\"2135\"\u003e• Process 20–30 minutes depending on target intensity\u003cbr data-start=\"2188\" data-end=\"2191\"\u003e• For Elumen: use Elumen Lock post-service to stabilize results\u003cbr data-start=\"2254\" data-end=\"2257\"\u003e• For Elumen Play: simply rinse and condition; no locking required\u003cbr data-start=\"2323\" data-end=\"2326\"\u003e• Use Elumen Return if reduction or softening of color is needed\u003c\/p\u003e\n\u003cp data-start=\"2394\" data-end=\"2640\"\u003e\u003cstrong data-start=\"2394\" data-end=\"2422\"\u003eWhen to Choose Each Line\u003c\/strong\u003e\u003cbr data-start=\"2422\" data-end=\"2425\"\u003eElumen: Long-lasting, vibrant, stain-resistant direct dye for bold, durable color work.\u003cbr data-start=\"2512\" data-end=\"2515\"\u003eElumen Play: Semi-permanent for creative color services, fashion shades, seasonal looks, or clients who want flexible change.\u003c\/p\u003e\n\u003cp data-start=\"2642\" data-end=\"2894\"\u003e⚠️ \u003cstrong data-start=\"2645\" data-end=\"2673\"\u003eProfessional Use Warning\u003c\/strong\u003e\u003cbr data-start=\"2673\" data-end=\"2676\"\u003eFor licensed professionals only. These systems require specific application techniques unique to direct dyes. Always perform a strand test before full application. Do not mix with developers or oxidative color systems.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"CLEAR","offer_id":46930543837437,"sku":"G0001454544","price":11.99,"currency_code":"CAD","in_stock":true},{"title":"METALLIC SILVER","offer_id":46930543870205,"sku":"G0001454545","price":11.99,"currency_code":"CAD","in_stock":true},{"title":"PASTEL LAVANDE","offer_id":46930543902973,"sku":"G0001454546","price":11.99,"currency_code":"CAD","in_stock":true},{"title":"PASTEL MENTHE","offer_id":46930543935741,"sku":"G0001454547","price":11.99,"currency_code":"CAD","in_stock":true},{"title":"PASTEL ROSE","offer_id":46930543968509,"sku":"G0001454548","price":11.99,"currency_code":"CAD","in_stock":true},{"title":"ROSE","offer_id":46930544001277,"sku":"G0001454549","price":11.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/GoldwellElumen-ElumenPlay-Blue4oz.jpg?v=1622276450"},{"product_id":"goldwell-elumen-hair-color-bg-6-brown-gold-level-6","title":"Goldwell Elumen Hair Color – High-intensity Direct Dye Color | Full Shade Range","description":"\u003cp data-start=\"468\" data-end=\"1095\"\u003eGoldwell Elumen Hair Color is a high-performance, direct-dye technology that delivers \u003cstrong data-start=\"554\" data-end=\"597\"\u003eultra-vibrant, high-shine, long-lasting\u003c\/strong\u003e color without ammonia or developer. The Elumen system works by physically anchoring pure pigments deep within the hair, resulting in \u003cstrong data-start=\"731\" data-end=\"754\"\u003ebrilliant intensity\u003c\/strong\u003e, exceptional fade resistance, and a smooth, glossy finish. Designed for creative color, fashion tones, naturals, pastels, and corrective work, Elumen provides outstanding vibrancy while keeping the hair feeling healthy and conditioned. Ideal for clients seeking bold transformation, multi-tone effects, or long-lasting true-to-tone results.\u003c\/p\u003e\n\u003cp data-start=\"1097\" data-end=\"1417\"\u003e\u003cstrong data-start=\"1097\" data-end=\"1137\"\u003eShade Range Included in This Listing\u003c\/strong\u003e\u003cbr data-start=\"1137\" data-end=\"1140\"\u003eAB@9, AN@5, AS@9, BB@10, BG@6, BG@7, BG@9, BK@6, BL@ALL, BR@6, CLEAR, GK@ALL, GN@ALL, GY@6, GY@9, KB@7, KK@ALL, NA@2, NA@8, NB@4, NB@5, NB@10, NG@6, NN@4, NN@5, NN@6, NN@7, NN@8, NN@9, P.BLUE, P.MINT, P.ROSE, PB@10, PK@ALL, RR@ALL, RV@ALL, SB@10, SV@10, TQ@ALL, VV@ALL, YY@ALL.\u003c\/p\u003e\n\u003cp data-start=\"1419\" data-end=\"1632\"\u003e\u003cstrong data-start=\"1419\" data-end=\"1445\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-start=\"1445\" data-end=\"1448\"\u003eApply directly to dry or towel-dried hair. Process according to desired intensity, then rinse thoroughly. Shampoo and condition after application. Can be mixed to create custom shades.\u003c\/p\u003e\n\u003cp data-start=\"1634\" data-end=\"2003\"\u003e\u003cstrong data-start=\"1634\" data-end=\"1665\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-start=\"1665\" data-end=\"1668\"\u003eDirect-dye color with no developer required\u003cbr data-start=\"1711\" data-end=\"1714\"\u003eDelivers intense, brilliant, high-shine results\u003cbr data-start=\"1761\" data-end=\"1764\"\u003eLong-lasting pigments with exceptional fade resistance\u003cbr data-start=\"1818\" data-end=\"1821\"\u003eSmooth, glossy finish with a conditioned feel\u003cbr data-start=\"1866\" data-end=\"1869\"\u003eIdeal for vivid shades, naturals, pastels, or creative blends\u003cbr data-start=\"1930\" data-end=\"1933\"\u003eCan be mixed for custom colors and effects\u003cbr data-start=\"1975\" data-end=\"1978\"\u003eAmmonia-free technology\u003c\/p\u003e\n\u003cp data-start=\"2005\" data-end=\"2292\"\u003e\u003cstrong data-start=\"2005\" data-end=\"2067\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-start=\"2067\" data-end=\"2070\"\u003ePerfect for anyone seeking \u003cstrong data-start=\"2097\" data-end=\"2112\"\u003evivid color\u003c\/strong\u003e, dramatic transformation, pastel tones, or long-lasting direct-dye performance. Suitable for color enthusiasts and clients wanting \u003cstrong data-start=\"2244\" data-end=\"2291\"\u003ebrighter, stronger, more expressive results\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"2294\" data-end=\"2564\"\u003e\u003cstrong data-start=\"2294\" data-end=\"2340\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-start=\"2340\" data-end=\"2343\"\u003eElumen provides \u003cstrong data-start=\"2359\" data-end=\"2389\"\u003esuperior pigment anchoring\u003c\/strong\u003e, long-lasting vibrancy, and a reflective, glass-like shine. It delivers strong fashion color results while keeping hair feeling \u003cstrong data-start=\"2518\" data-end=\"2563\"\u003esmooth, manageable, and visually luminous\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"AB@9","offer_id":46931595395325,"sku":"G00015446","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"AN@5","offer_id":46931595428093,"sku":"G00015447","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"AS@9","offer_id":46931595460861,"sku":"G00015448","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"BB@10","offer_id":46931595493629,"sku":"G00015449","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"BG@6","offer_id":46931595526397,"sku":"G00015450","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"BG@7","offer_id":46931595559165,"sku":"G00015451","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"BG@9","offer_id":46931595591933,"sku":"G00015452","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"BK@6","offer_id":46931595624701,"sku":"G00015453","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"BL@ALL","offer_id":46931595657469,"sku":"G00015454","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"BR@6","offer_id":46931595690237,"sku":"G00015455","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"CLEAR","offer_id":46931595723005,"sku":"G00015456","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"GK@ALL","offer_id":46931595755773,"sku":"G00015457","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"GN@ALL","offer_id":46931595788541,"sku":"G00015458","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"GY@6","offer_id":46931595821309,"sku":"G00015459","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"GY@9","offer_id":46931595854077,"sku":"G00015460","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"KB@7","offer_id":46931595886845,"sku":"G00015461","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"KK@ALL","offer_id":46931595919613,"sku":"G00015462","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NA@2","offer_id":46931595952381,"sku":"G00015463","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NA@8","offer_id":46931595985149,"sku":"G00015464","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NB@4","offer_id":46931596017917,"sku":"G00015465","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NB@5","offer_id":46931596050685,"sku":"G00015466","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NB@10","offer_id":46931596083453,"sku":"G00015467","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NG@6","offer_id":46931596116221,"sku":"G00015468","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@4","offer_id":46931596148989,"sku":"G00015469","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@5","offer_id":46931596181757,"sku":"G00015470","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@6","offer_id":46931596214525,"sku":"G00015471","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@7","offer_id":46931596247293,"sku":"G00015472","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@8","offer_id":46931596280061,"sku":"G00015473","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@9","offer_id":46931596312829,"sku":"G00015474","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"P.BLUE","offer_id":46931596345597,"sku":"G00015475","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"P.MINT","offer_id":46931596378365,"sku":"G00015476","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"P.ROSE","offer_id":46931596411133,"sku":"G00015477","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"PB@10","offer_id":46931596443901,"sku":"G00015478","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"PK@ALL","offer_id":46931596476669,"sku":"G00015479","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"RR@ALL","offer_id":46931596509437,"sku":"G00015480","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"RV@ALL","offer_id":46931596542205,"sku":"G00015481","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"SB@10","offer_id":46931596574973,"sku":"G00015482","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"SV@10","offer_id":46931596607741,"sku":"G00015483","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"TQ@ALL","offer_id":46931596640509,"sku":"G00015484","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"VV@ALL","offer_id":46931596673277,"sku":"G00015485","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"YY@ALL","offer_id":46931596706045,"sku":"G00015486","price":30.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/GoldwellElumen-HairColor-BG_6-BrownGold-Level6.jpg?v=1622276456"},{"product_id":"goldwell-dualsenses-color-brilliance-60-sec-treatment","title":"Goldwell - Dualsenses - Color Brilliance 60 Sec Treatment","description":"\u003cdiv class=\"row\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"column small-12 large-10\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"product-details\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"product-details__description\" data-mce-fragment=\"1\" itemprop=\"description\"\u003e\n\u003cdiv class=\"rte\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"product-details__description\" data-mce-fragment=\"1\" itemprop=\"description\"\u003e\n\u003cdiv class=\"rte\" data-mce-fragment=\"1\"\u003eRegenerates hair instantly up to 100% in 60 seconds.  Amplifies natural color luminosity and provides nourishing care.\u003c\/div\u003e\n\u003cdiv class=\"rte\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003ch2 class=\"rte\" data-mce-fragment=\"1\"\u003e\u003ca aria-selected=\"true\" aria-controls=\"product_howto\" role=\"tab\" class=\"js-tablist__link tabs__link a--reset ib\" tabindex=\"0\"\u003eHow-To\u003c\/a\u003e\u003c\/h2\u003e\n\u003cdiv class=\"rte\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"rte\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"tab__content--wrapper\"\u003e\n\u003cdiv class=\"tab__content--inner row border--top\"\u003e\n\u003cdiv class=\"column small-12 large-10\"\u003e\n\u003cdiv class=\"tab__content\"\u003e\n\u003cdiv aria-labelledby=\"label_product_howto\" role=\"tabpanel\" class=\"js-tabcontent tabs__tabcontent product-howto tabs__content\" id=\"product_howto\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"column small-12\"\u003e\n\u003cdiv class=\"tab-box rel\"\u003e\n\u003cdiv class=\"row product-howto__row\"\u003e\n\u003cdiv class=\"product-howto__col\"\u003e\n\u003cdiv class=\"rte\"\u003eDistribute through shampooed hair, leave on for 60 seconds, rinse thoroughly.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":39939893887127,"sku":"G0001663321450","price":84.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Goldwell-Dualsenses-ColorBrilliance60SecTreatment.jpg?v=1630436949"},{"product_id":"loma-moisturizing-treatment","title":"Loma - Moisturizing Treatment","description":"\u003cp data-mce-fragment=\"1\"\u003eLOMA Moisturizing Treatment is a deeply penetrating conditioner to add moisture, strength and shine.  For all hair types especially normal to dry and colour treated.  Aromatherapy of Vanilla Bean and Orange.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKey Ingredients in LOMA Moisturizing Treatment:\u003c\/p\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAloe Vera Gel — Organic healing and soothing properties.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAvocado Seed Oil — Quenches dry thirsty hair and adds strength.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCastor Seed Oil — Instant conditioning effects for the hair and scalp.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCreatine — Most effective ingredient to add strength to the hairs internal structure especially on color treated, foiled and bleached hair.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eQuinoa Protein — Gluten free, protein rich in amino acids to repair the cuticle layer and impart shine and moisture to the hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003e\u003ca aria-selected=\"true\" aria-controls=\"product_howto\" role=\"tab\" class=\"js-tablist__link tabs__link a--reset ib\" style=\"font-size: 1.4em;\" tabindex=\"0\"\u003eHow-To\u003c\/a\u003e\u003c\/h4\u003e\n\u003cdiv class=\"tablist--wrapper\"\u003e\n\u003cdiv class=\"tablist--inner row collapse\"\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tab__content--wrapper\"\u003e\n\u003cdiv class=\"tab__content--inner row border--top\"\u003e\n\u003cdiv class=\"column small-12 large-10\"\u003e\n\u003cdiv class=\"tab__content\"\u003e\n\u003cdiv aria-labelledby=\"label_product_howto\" role=\"tabpanel\" class=\"js-tabcontent tabs__tabcontent product-howto tabs__content\" id=\"product_howto\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"column small-12\"\u003e\n\u003cdiv class=\"tab-box rel\"\u003e\n\u003cdiv class=\"row product-howto__row\"\u003e\n\u003cdiv class=\"product-howto__col\"\u003e\n\u003cdiv class=\"rte\"\u003eApply to clean, damp hair from roots to ends, leave in for 3 minutes then rinse.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e","brand":"Loma","offers":[{"title":"1L","offer_id":39940115366039,"sku":"L000123654","price":33.99,"currency_code":"CAD","in_stock":true},{"title":"355ml","offer_id":39940115398807,"sku":"L000123655","price":33.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Loma-MoisturizingTreatment.jpg?v=1619356228"},{"product_id":"loma-curvy-creme","title":"Loma - Curvy Créme","description":"\u003cp data-mce-fragment=\"1\"\u003eLOMA Curvy Créme is a medium, flexible hold styler that activates curls and waves.  Great for all hair types.  Works great on non-curly hair for a firmer styling créme.  Aromatherapy of Cranberry and Pear.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKey Ingredients in LOMA Curvy Créme:\u003c\/p\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eKelp - Activate and enhances natural curl.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePolyquaternium-46 - Flexible hair resin with medium holding power.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCreatine - 35% more effective than any protein or keratin on the market at rebuilding the internal tensile strength of the hair, especially for color-treated hair.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSunflower Seed Extract - Reduces the fading of all hair colors and helps repair UV damage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003ch4\u003e\u003ca aria-selected=\"true\" aria-controls=\"product_howto\" role=\"tab\" class=\"js-tablist__link tabs__link a--reset ib\" style=\"font-size: 1.4em;\" tabindex=\"0\"\u003eHow-To\u003c\/a\u003e\u003c\/h4\u003e\n\u003cdiv class=\"tablist--wrapper\"\u003e\n\u003cdiv class=\"tablist--inner row collapse\"\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tab__content--wrapper\"\u003e\n\u003cdiv class=\"tab__content--inner row border--top\"\u003e\n\u003cdiv class=\"column small-12 large-10\"\u003e\n\u003cdiv class=\"tab__content\"\u003e\n\u003cdiv aria-labelledby=\"label_product_howto\" role=\"tabpanel\" class=\"js-tabcontent tabs__tabcontent product-howto tabs__content\" id=\"product_howto\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"column small-12\"\u003e\n\u003cdiv class=\"tab-box rel\"\u003e\n\u003cdiv class=\"row product-howto__row\"\u003e\n\u003cdiv class=\"product-howto__col\"\u003e\n\u003cdiv class=\"rte\"\u003eApply the desired amount to clean, damp hair from roots to ends to define curves and curls. Apply a small amount to dry hair for a separated or messy look.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":39940949442711,"sku":"L0001455258546","price":19.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Loma-CurvyCreme.jpg?v=1619362227"},{"product_id":"loma-maximum-volumizing-solution","title":"Loma - Maximum Volumizing Solution","description":"\u003cp data-mce-fragment=\"1\"\u003eLOMA Maximum Volumizing Solution builds volume, fullness and shine for thicker, plumper hair.  May also be used as a dry dressing tool for more defined looks.  Aromatherapy of Cranberry, Orange and Tangerine.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKey Ingredients in LOMA Maximum Volumizing Solution:\u003c\/p\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVP\/DMAPA Acrylates Copolymer - Stringy flexible holding styling resin\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFennel Seed - Extends all hair colour vibrancy by killing excess peroxide and ammonia residue left over after colour services\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSunflower Seed - Reduces the fading of all hair colours and helps to repair UV damage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eGlycerin - Organic vegetable based moisturizer that provides thermal protection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003ca aria-selected=\"true\" aria-controls=\"product_howto\" role=\"tab\" class=\"js-tablist__link tabs__link a--reset ib\" style=\"font-size: 1.4em;\" tabindex=\"0\"\u003eHow-To\u003c\/a\u003e\u003c\/h4\u003e\n\u003cdiv class=\"tablist--wrapper\"\u003e\n\u003cdiv class=\"tablist--inner row collapse\"\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tab__content--wrapper\"\u003e\n\u003cdiv class=\"tab__content--inner row border--top\"\u003e\n\u003cdiv class=\"column small-12 large-10\"\u003e\n\u003cdiv class=\"tab__content\"\u003e\n\u003cdiv aria-labelledby=\"label_product_howto\" role=\"tabpanel\" class=\"js-tabcontent tabs__tabcontent product-howto tabs__content\" id=\"product_howto\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"column small-12\"\u003e\n\u003cdiv class=\"tab-box rel\"\u003e\n\u003cdiv class=\"row product-howto__row\"\u003e\n\u003cdiv class=\"product-howto__col\"\u003e\n\u003cdiv class=\"rte\"\u003eApply desired amount to clean, damp hair from roots to ends and style. Try it on dry hair for a wild look.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\u003c\/ul\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":39941141594263,"sku":"L00018896654475","price":6.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Loma-MaximumVolumizingSolution.jpg?v=1619364392"},{"product_id":"redken-acidic-perfecting-leave-in-treatment","title":"Redken - Acidic Perfecting Leave-in Treatment","description":"\u003cp data-mce-fragment=\"1\"\u003eREDKEN Acidic Perfecting Leave-in Treatment is Redken's most concentrated all-in-one formula for strength repair for all types of damaged hair. This conditioning leave-in treatment provides ultimate strength repair, intense conditioning and hair color fade protection. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFeaturing Citric Acid, this leave-in conditioner contains a concentrated bonding care complex that reinforces weakened bonds within your hair to improve hair strength. This leave-in conditioner repairs strength in damaged hair, provides heat protection up to 450 degrees, tames frizz, adds shine and reduces hair breakage. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThis pH-balancing leave-in conditioner is specifically formulated with an acidic pH to defend against the negative effect of hair coloring, styling tools, and even water. The result? Hair that looks and feels healthy.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Benefits:\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAll-in-one care provides a 56% reduction of breakage*\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e11 times smoother hair**\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e82% reduction of visual split ends**\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eColour Fade protection and ultimate conditioning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e*When used as a system of Acidic Bonding Concentrate Shampoo \u0026amp; Conditioner vs non-conditioning shampoo\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e**When used as a system of Acidic Bonding Concentrate Shampoo, Conditioner \u0026amp; Leave-in Treatment vs. non-conditioning shampoo\u003c\/p\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003e\u003ca aria-selected=\"true\" aria-controls=\"product_howto\" role=\"tab\" class=\"js-tablist__link tabs__link a--reset ib\" tabindex=\"0\"\u003eHow-To\u003c\/a\u003e\u003c\/h2\u003e\n\u003cdiv class=\"tab__content--wrapper\"\u003e\n\u003cdiv class=\"tab__content--inner row border--top\"\u003e\n\u003cdiv class=\"column small-12 large-10\"\u003e\n\u003cdiv class=\"tab__content\"\u003e\n\u003cdiv aria-labelledby=\"label_product_howto\" role=\"tabpanel\" class=\"js-tabcontent tabs__tabcontent product-howto tabs__content\" id=\"product_howto\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"column small-12\"\u003e\n\u003cdiv class=\"tab-box rel\"\u003e\n\u003cdiv class=\"row product-howto__row\"\u003e\n\u003cdiv class=\"product-howto__col\"\u003e\n\u003cdiv class=\"rte\"\u003eUse as a complete system with Acidic Bonding Concentrate Shampoo and Conditioner. Apply to clean, damp hair. Leave in. Do not rinse. Style as usual. Avoid contact with eyes.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":39984052732055,"sku":"R0001398855658","price":33.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Redken-AcidicPerfectingLeave-inTreatment.jpg?v=1619690953"},{"product_id":"redken-detox-hair-cleansing-cream","title":"Redken - Detox Hair Cleansing Cream","description":"\u003cp data-mce-fragment=\"1\"\u003eREDKEN Detox Hair Cleansing Cream is a shampoo for all hair types and textures that removes build up, excess oil and pollution residue in just one use.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKey Benefits:\u003c\/p\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePurifies, refreshes \u0026amp; leaves hair shiny\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eInstantly removes product build up\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eInstantly removed minerals found in hard water\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eRemoves pollution residue from hair \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eStrengthens hair cuticle \u0026amp; adds shine\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003epairs perfectly with any Redken conditioner\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSuitable for all hair types \u0026amp; textures, including colour treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003ch4\u003e\u003ca aria-selected=\"true\" aria-controls=\"product_howto\" role=\"tab\" class=\"js-tablist__link tabs__link a--reset ib\" style=\"font-size: 1.4em;\" tabindex=\"0\"\u003eHow-To\u003c\/a\u003e\u003c\/h4\u003e\n\u003cdiv class=\"tablist--wrapper\"\u003e\n\u003cdiv class=\"tablist--inner row collapse\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tab__content--wrapper\"\u003e\n\u003cdiv class=\"tab__content--inner row border--top\"\u003e\n\u003cdiv class=\"column small-12 large-10\"\u003e\n\u003cdiv class=\"tab__content\"\u003e\n\u003cdiv aria-labelledby=\"label_product_howto\" role=\"tabpanel\" class=\"js-tabcontent tabs__tabcontent product-howto tabs__content\" id=\"product_howto\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"column small-12\"\u003e\n\u003cdiv class=\"tab-box rel\"\u003e\n\u003cdiv class=\"row product-howto__row\"\u003e\n\u003cdiv class=\"product-howto__col\"\u003e\n\u003cdiv class=\"rte\"\u003eAlternate with your regular shampoo. Apply to wet hair, massage into a lather. Rinse. Repeat if necessary. For excessive build-up, leave in 5-10 minutes. Rinse.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":39984153460887,"sku":"R000154584545","price":18.32,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/images_fd1b8baa-5de0-446f-ac22-d42a1ae039b6.jpg?v=1622045308"},{"product_id":"redken-extreme-bleach-recovery-cica-cream","title":"Redken - Extreme Bleach Recovery - Cica Cream","description":"\u003cp data-mce-fragment=\"1\"\u003eREDKEN Extreme Bleach Recovery Cica Cream is a strengthening leave-in treatment for damaged, bleached hair.  This leave-in cream repairs and nourishes the hair from the inside out to increase strength and resilience between highlighting services.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKey Benefits:\u003c\/p\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eProvides deep nourishment and repairs hair from inside out between highlighting services\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eLeave-in treatment that strengthens bleached, damaged hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVisibly reduces appearance of split ends\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eContains Cica as a key ingredient to promote healthy, strong hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003ca aria-selected=\"true\" aria-controls=\"product_howto\" role=\"tab\" class=\"js-tablist__link tabs__link a--reset ib\" style=\"font-size: 1.4em;\" tabindex=\"0\"\u003eHow-To\u003c\/a\u003e\u003c\/h4\u003e\n\u003cdiv class=\"tablist--wrapper\"\u003e\n\u003cdiv class=\"tablist--inner row collapse\"\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tab__content--wrapper\"\u003e\n\u003cdiv class=\"tab__content--inner row border--top\"\u003e\n\u003cdiv class=\"column small-12 large-10\"\u003e\n\u003cdiv class=\"tab__content\"\u003e\n\u003cdiv aria-labelledby=\"label_product_howto\" role=\"tabpanel\" class=\"js-tabcontent tabs__tabcontent product-howto tabs__content\" id=\"product_howto\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"column small-12\"\u003e\n\u003cdiv class=\"tab-box rel\"\u003e\n\u003cdiv class=\"row product-howto__row\"\u003e\n\u003cdiv class=\"product-howto__col\"\u003e\n\u003cdiv class=\"rte\"\u003eApply to damp hair. Leave in.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\u003c\/ul\u003e\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $99.99!\u003c\/p\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":39985765417111,"sku":"R000155748857485","price":24.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Redken-ExtremeBleachRecovery-CicaCream.jpg?v=1619702216"},{"product_id":"joico-color-vero-k-pak-veroxide-color-20-veroxide","title":"Joico Vero K-Pak Veroxide - 20 Vol","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cb\u003eJoico K-PAK Color Volume Veroxide 20 \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eVeroxide is a gentle creme developer formulated with Squalene, a moisturizing agent. Helps maintain the integrity of the hair structure during the haircolor process.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTypes Available:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e20 Volume 6%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eSize:\u003c\/b\u003e\u003cspan\u003e 950 ml\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eFeatures \u0026amp; Benefits:\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVeroxide is a gentle creme developer formulated with Squalene, a moisturizing agent\u003c\/li\u003e\n\u003cli\u003eHelps maintain the integrity of the hair structure during the haircolor process\u003c\/li\u003e\n\u003cli\u003eStabilized formula mixes quickly and easily\u003c\/li\u003e\n\u003cli\u003eCompatible with VeroLight, VeroBlue, K-PAK Creme Lightener, and all K-PAK Color shades, Toners and High Lifts\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ProHair","offers":[{"title":"Default Title","offer_id":40092928114839,"sku":null,"price":11.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/VeroK-pak.jpg?v=1621024789"}],"url":"https:\/\/prohair.ca\/collections\/hair-color-professional.oembed","provider":"ProHair","version":"1.0","type":"link"}